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Shayla Klein is a seasoned journalist with expertise in digital media, broadcasting, and social media. She has worked as a multimedia journalist for InnerAction Media, Wchs Tv, and WBOY-TV, creating brand journalism stories, reports, and videos. Shayla has also interned at Next Generation Radio, NPR, and Sinclair Broadcast Group, and has taught journalism at West Virginia University. She is proficient in Adobe Creative Suite, including Photoshop, and has experience with video editing, social media analytics, and live broadcasting.

Experience

  • InnerAction Media
    • Morgantown, WV
    • Multimedia Journalist
      • Jan 2024 - Present
      • Morgantown, WV

      Creates brand journalism stories for local businesses

  • Wchs Tv
    • Charleston, West Virginia, United States
    • Multimedia Journalist
      • Aug 2022 - Oct 2023
      • Charleston, West Virginia, United States

  • WBOY-TV
    • Clarksburg, WV
    • Digital Reporter
      • May 2019 - Aug 2022
      • Clarksburg, WV

      Reports on local topics to be posted onlineCreates enterprising long-form web videos with accompanying short "snackable" videosReports live during events on social mediaAppears on live TV newscasts once a week to promote online stories

    • Digital Reporter
      • Aug 2016 - May 2019
      • Morgantown, WV

      Worked with reporters to create infographics in Adobe Illustrator to accompany broadcast and text storiesCreated a Facebook video ad with a reach of 600,000 people, the largest reach WVPB has ever had.Created animated gif ads and graphs in Adobe After EffectsMade logos in Adobe IllustratorLearned how to access and analyze social media analytics.Learned how to get the best possible sound quality using a Tascam, a shot gun mic, and studio equipmentWrote stories, including one about a new cyberbullying law in West Virginia, which can be found on my portfolio site: shaylaklein.wordpress.com

  • U92-FM Radio Station
    • Morgantown, WV
    • News Director
      • Sep 2015 - Jan 2019
      • Morgantown, WV

      Managed all News staff at the U92 station, helping them come up with stories and giving feedback on their projectsProduced award-winning radio news packages including stories about Mylan’s EpiPen protests and Bernie Sander’s visit to MorgantownHosted multiple episodes of an award-winning live one-hour talk showUpdated Twitter accounts with breaking news updates, rallied other students to tweet, and managed the Facebook pagePerformed live hourly news updates during a 3 hour per week shiftIn just half a year, our Instagram followers raised from 15 to nearly 200. By the end of the year, our Instagram followers broke 500. I started the Facebook account, and in the first week, we earned 135 likes. Our post reach in the first week was 817.

  • Next Generation Radio, NPR
    • Baltimore, Maryland Area
    • Reporter
      • Apr 2018 - Apr 2018
      • Baltimore, Maryland Area

      Next Generation Radio is a week long workshop by NPR in which students write a non-narrated piece for web. I interviewed Baltimore Activist JC Faulk and produced an audio story, a written story to complement the audio story, two audiograms, and a social video.My work is showcased here: https://baltimore2018.nextgenerationradio.org/shayla/#more-100

  • WVU News
    • Morgantown, WV
    • Teacher's Assistant
      • Aug 2017 - Dec 2017
      • Morgantown, WV

      - Help to teach the class how to produce high quality stories for an award winning broadcast.- Come up with 10 story ideas per day to help reporters choose stories.- Act as floor director to keep the newscast tapings run smoothly.

  • Guang Dong Today
    • Guangzhou, Guangdong, China
    • Intern
      • May 2017 - Jun 2017
      • Guangzhou, Guangdong, China

      Hosted a tourism video to be posted on WeChatThe video was also posted to Facebook and gained nearly 40K views.Helped record footage for the videoHelped to edit the footageLearning points:Popular journalism style in Asian countriesThe role of the media in ChinaAsian customs and cultureHow to overcome a language barrier

    • 360 Video Independent Study
      • Jan 2017 - May 2017

      Got out of my comfort zone to learn a very experimental video mediumWorked directly with 360 cameras, sometimes on my ownLearning points:How to shoot 360 video effectivelyWhat type of stories work best in 360 -- and which ones don't work at all

  • Sinclair Broadcast Group
    • Wheeling, West Virginia Area
    • Intern
      • May 2016 - Jul 2016
      • Wheeling, West Virginia Area

      Shadowed Producer and ReporterWrote stories and teasesMade phone callsInterviewed for storiesShot b-roll for VO

  • WJMH Reports
    • John Marshall High School
    • In-Studio Guest Anchor
      • Aug 2014 - May 2015
      • John Marshall High School

      WJMH Reports is a live-to-tape show broadcast on local college West Liberty University's TV station. As the in-studio guest anchor, I was in charge of:- Helping produce the show- Choosing a nonprofit organization to showcase- Contacting the nonprofit- Writing scripts for the interview- Conducting the interview- Reporting stories around the tri-state area- Anchoring my own stories

Education

  • 2015 - 2019
    West Virginia University
    Bachelor of Science in Journalism, Broadcast Journalism
  • 2011 - 2015
    John Marshall High School
    High School Diploma, HIGH SCHOOL/SECONDARY DIPLOMAS AND CERTIFICATES

Suggested Services

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Industry Focus. “Broadcasting and Media.”

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