Bio
Experience
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Director of Marketing Partnerships
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Jan 2003 - Mar 2009
Identified and developed corporate partnerships to support the organization.
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Marketing Consultant
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Aug 2002 - Jan 2003
Designed and developed a new product line for Fashion Fair Cosmetics.
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Senior Marketing Manager
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Jan 2001 - Aug 2002
Managed $60 million Calgon businesses; increased sales by 19% Also responsible for $50 million men's and women's mass fragrance businesses including Vanilla Fields, Aspen Cologne for Men, Exclamation!; developed successful holiday gift set program and increased sales by 20%.
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Vice President of Marketing
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Jan 1999 - Jun 2000
Assisted in development and managed $30 million Bath & Body private label division; directed R&D in product formulation processIncreased sales of new ethnic cosmetics brand, Interface Cosmetics, by 25%.Responsible for development of annual budgets/P&L and directing public relations agency and vendors.
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Vice President of Marketing
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Jul 1996 - Aug 1998
Developed and implemented new corporate image re-design campaign;Designed, developed and launched new Dark & Lovely Cosmetics brand nationally ($20 million) and directed R&D in product formulation process;Increased brand portfolio sales by 15% (Total sales $100 million+);Managed and directed staff of 27, including marketing, creative, customer service teams, and administrative team.
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Director of Marketing
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May 1995 - Apr 1996
Maximized sales of $20 million prestige brand;Launched successful new foundation line, Cura Naturale;
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Marketing Manager
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Jun 1991 - May 1995
Launched Elizabeth Taylor's White Diamonds fragrance ($60 million);Created and introduced beauty category of business to QVC (first on-air fragrance presentation);Managed $140 million prestige brand portfolio and P&L;Reduced excess inventory position of $10 million by creating unique revenue-generating stream.
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Education
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1979 - 1983Northwestern University
Bachelors, Communications
Suggested Services
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References
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