Experience

• 

  Digita Global Marketing Ltd.

  • Jamaica

  • Public Relations Lead

    • Nov 2022 - Mar 2023
    • Jamaica

• 

  DRT Communications Ltd

  • Kingston, Kingston, Jamaica

  • Senior Communications Officer

    • Jun 2021 - Nov 2022
    • Kingston, Kingston, Jamaica

    Skillfully managed a team of assistants and officers to produce top of the line brand PR and marketing plansCreated plans that consistently results in the maintenance of Share of Voice. Securing the best results, by topping competitors for the past 12 monthsMaintained brand identity and resonance through creatively executed events and activities.Generated monthly brand PR reports, providing analysis and recommendations based on market researchPlanned, developed and implemented communications & marketing proposals and strategies for a portfolio of leading beverage brands.

• 

  Content Creators Jamaica

  • Public Relations and Communications

    • Mar 2020 - Jul 2022

    -Coordinate and maintain new and present business relationships -Coordinate marketing strategies -Liaison with clients to ensure quality service is delivered-Pitch ideas and initiatives that improve client’s overall public profile -Content Management -Customer Relationship Management - Write and disseminate press releases

• 

  CampGELI Publicity and Promotions

  • Public Relations Officer

    • Nov 2019 - Jul 2022

    CampGELI Publicity and PromotionsPublic Relations Officer-Write and disseminate press releases, features and captioned images to both local and regional media-Created Master Media List vital to the efficient running of the company-Function in a supervisory position to the Public Relations Assistant-Manage client portfolios-Attend client events to ensure all Public Relations were efficiently completed.-Liaison with third parties to ensure all Public Relations deliverables were completed.-Brainstorm innovative ideas and execution that lead to the overall improvement of client image. -Generate monthly reports for clients to chart growth and visibility-Production assistant to the Wisynco Group Limited, ECO chat pioneer project

• 

  KPMG in Jamaica

  • Markets Officer

    • Jul 2018 - Nov 2018

    -Here, I coordinated and executed marketing strategies designed to improve the overall public profile of the organization. -Developed and maintained relationships with stakeholders, the media and suppliers.

• 

  Headline Entertainment Co. Ltd.

  • Jamaica
  • Entertainment Providers
  • 1 - 100 Employee

  • Public Relations Officer

    • May 2017 - Jul 2018

    I worked as a part of the Public Relations and Marketing team. As a part of this team I, conduct interviews and display my talent of writing by having the responsibility to write press releases and other forms of creative output. My other responsibilities include:-Updating the press kit-Coordinating the interview schedule-Updating the media coverage

  • Intern

    • Jun 2017 - Aug 2017

    I currently work as a part of the Public Relations and Marketing team. As a part of this team I, conduct interviews and display my talent of writing by having the responsibility to write press releases and other forms of creative output. My other responsibilities include:-Updating the press kit-Coordinating the interview schedule-Updating the media coverage

• 

  TOUCHSTONE PRODUCTIONS LIMITED

  • 19 Carmel Road, Cherry gardens

  • Intern

    • Jul 2016 - Aug 2016
    • 19 Carmel Road, Cherry gardens

    I worked alongside a team responsible for the coordination of media efforts, the management and marketing of events such as Reggae Sumfest and Dream Weekend.

• 

  The National Housing Trust, Jamaica

  • Kingston, Jamaica

  • Intern

    • Jul 2014 - Aug 2014
    • Kingston, Jamaica

    The Project Management Department operated within the capacity of ensuring quality output of any new initiative undertaken by the National Housing Trust; as well as to ensure the project management portfolio is properly managed and accounted for. The responsibility of the intern is to assist with the execution of projects relating to the National Housing Trust