Experience

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  Veracitiz

  • Global Sales Leader - AI & Automation

    • Feb 2022 - Present

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  SIBIA Analytics and Consulting Services PL

  • Mumbai Area, India

  • Business Head

    • Dec 2017 - Feb 2022
    • Mumbai Area, India

    SIBIA is a economics and research based predictive analytics consulting company specialising in Digital Analytics and Demand planning. SIBIA caters to customers in FMCG, CPG, BFSI, Retail and E-commerce. Sibia subscribes and maintains a substantial amount of macroeconomic data (like GDP, Disposable Income, Consumer Price index and Government Policies ) to get deeper insights and high accuracy in prediction. We specialise in Market Mix Modelling and Demand Forecasting for accurate insights and effective decision making. We also and provide specialised services around Price Elasticity, Market Size Estimation, Campaign Effectiveness, Assortment Planning and Store Clustering. We create the perfect blend of data, insights, and strategy, through advanced predictive analytics and help clients decision support systems synergise with real-time enterprise and market data.

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  SquareOne Insights

  • Mumbai Area, India

  • Business Head

    • Apr 2017 - Aug 2017
    • Mumbai Area, India

    SquareOne Insights offers ‘Business Outcome’ based productized services i.e. defined solutions, frameworks and reusable models that offer faster time-to-value for its customers. We consult (BI Platform Assessment Services), design and implement technology-enabled business solutions that help enterprise organizations optimize and maximize on their BI Platform based IT investments. Our BI Platform Assessment Services is known to reduce Project Risk considerably thus enabling customers achieve timely, well-documented Project Charter based BI Platform roll-outs with TCO given the best of considerations.

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  Xurmo Technologies

  • Mumbai

  • Regional Head

    • Jan 2016 - Mar 2017
    • Mumbai

    I manage Xurmo customers in West of India.Xurmo is a fully packaged, content-aware platform that can consume any type of data, at any scale and at any velocity. Xurmo's patented architecture supports Search-guided querying so that data can analysed with no schema design or prior knowledge of data. Xurmo integrates fully with data discovery and visualization tools, as well as Advanced Analytics libraries.

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  Lauren Information Technologies Private Limited

  • India
  • Information Technology & Services
  • 500 - 600 Employee

  • AVP Information Management

    • Jan 2012 - Jan 2016

    Responsible for Cognos, Websphere and IM business Understand Business Requirements, conduct success critieria based POC's to close deals.

  • AVP Marketing & Communications

    • Apr 2009 - Dec 2011

    Initiate Direct Marketing activities; Prospects Development, Leads Management, Web Marketing and Search Engine Optimisation.Generate MIS with competitive analysis, discuss and define targets for sales teams and review quarterly performanceEvaluate and invest in technology leading to better Customer Satisfaction and higher margins. Layout and monitor Go - to- Market strategy for Lauren. Execute Industrial Events, Road shows, Campaigns, PR activity with channel magazines. Ensure all activities are planned well, budgeted and executed to achieve right maximum ROI in terms of generating leads, creating awareness and visibility. Evaluate vendor business models and product offerings.Instrumental in implementing ISO 9001:2008

  • Sr. Business analyst

    • Sep 2007 - Mar 2009

    Served as a link between the customer and Lauren's technical team by translating business needs into SRS. Responsible for upselling Software Business Solutions to targeted customers.

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  NISIKI India Private Limited

  • Mumbai

  • Engineering Manager

    • Sep 2002 - Aug 2007
    • Mumbai

    Engaging customers to help them understand optimal utilisation of Nisiki products.Understand failure patterns and recommend feasible changes.