Bio
Credentials
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Berlitz Business English
Berlitz CorporationFeb, 2013- May, 2026 -
Manufacturing Module - Pro Engineer Wildfire 4.0
Karachi Tool Dies and Moulds Centre KarachiOct, 2010- May, 2026 -
UG NX-4 (Solid Surface Modeling and Drafting)
Karachi Tool Dies and Moulds CentreDec, 2008- May, 2026 -
Programming & Operating of EDM Spark Erosion and EDM Sinker Wire Cut
Pakistan Industrial Technical Assistance Centre (PITAC)Jan, 2008- May, 2026
Experience
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Rieckermann
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Jeddah, Saudi Arabia
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Sales Manager Food Processing & Packaging
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Jan 2016 - Present
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Jeddah, Saudi Arabia
Providing solutions for complete turn-key solutions starting from conceptual master planning to the installation of complete machinery for food & beverage customers in Middle East Finding new potential customers and conversion of leads for the division Evaluating the divisional performance and recommending strategies for performance improvements Building relationships via consultative and solution selling concept focusing on problem solving approach Maintaining close contact with principal managers for the required technical support Identification of new areas to focus and accordingly developing the plans to serve the potential market
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Alruqee Group
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Jeddah Saudi Arabia
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Area Sales Manager - Metal Cutting Machines & Workshop Equipment Division
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Jun 2014 - Sep 2015
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Jeddah Saudi Arabia
Handled two profiles being responsible for sales of Metal Cutting Machines and Workshop Machines & Equipment in Western KSA region. Achieved yearly target in terms of order booking for both profiles, I was responsible for. Handled more than 27 European brands of Machines including; Hermle, Zeiss, Juaristi, Zayer, Danobat, Hankook, Weiler, CEMB and many others. Explored new clients and maximized the client potential in Jeddah, Makkah, Madinah and Yanbu. Developed long-term relationships with client through managing and interpreting their requirement for machines. Provided technical solutions as a turnkey solution provider to different companies coming up with their new manufacturing facilities. Made technical presentations and demonstrating how a machine will meet customer needs. Negotiated tender and contract terms and commercial conditions to meet both client and company needs. Worked closely with the customers to make client feel that a machine will best satisfies their needs in terms of quality, price and delivery.
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Technical Sales Engineer Representative
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Jan 2007 - Mar 2014
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Karachi Pakistan
Responsible for achieving regular sales targets for high precision engineering parts, energy systems, machine tools and other industrial equipments. Researched and communicated with prospective clientele - giving presentations for delivering product knowledge and features to customers. Maintained existing customer base while expanding the potential for company's products and services. Recommended improved machining methods to clients by showing how these improvements will lead to lowering down cost and improvement of performance. Provided technical solutions as a turnkey solution provider to clients coming up with their new technical facilities. Development of long term relations with clients through managing and interpreting their requirements. Represented the company at regional industry conferences and trade show events. Monitored and provided pre-sales technical assistance and product education. Conducted customer training workshops event associated with significant sales opportunities. Provided customer, partner and sales feedback from the field back to product management engineering and applications department.
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Education
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2008 - 2012Virtual University of Pakistan
B.S Business Administration, Marketing
Suggested Services
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Industry Focus. “Machinery Manufacturing”
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References
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