Bio
Experience
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Dr. Babor GmbH & Co. KG
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Istanbul, Turkey
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Brand Manager
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Nov 2014 - Apr 2017
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Istanbul, Turkey
◾Leading the strategic planning process for the assigned brands based on key consumer insights to enhance current portfolio and improve communication with consumers.◾Involvement in the development of the company’s long term planning that identifies new business opportunities, markets and partners.◾Working closely with distribution partners and Marketing Research companies to obtain relevant information, including the development and implementation of brand audit studies and focus groups.◾Monitoring and analyzing business performance vis-à-vis business goals (awareness, share, consumer diagnostics, profitability, etc.) and the competition.◾Implementing the marketing plans by working with internal and external suppliers to deliver in a timely manner and on budget.◾Coordinating the development of communication materials such as catalogues, websites, brochures, packaging and in-store displays.◾Traveling internally and internationally to ensure the relationship with distributors and suppliers is maintained.◾Delivering internal and external presentations regarding new product introductions, marketing materials, business objective and communication strategy.◾Establishing performance specifications, cost and price parameters, market applications and sales estimates.◾Coordinating regular meetings and preparing regular reports outlining the brands’ performance.◾Managing the status of projects, product testing and the evaluation of external agencies.
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SENIOR REPRESANTITIVE, MARKETING MANAGEMENT PROJECT MEMBER, BUSINESS DEVELOPMENT PROJECT MEMBER
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Jan 2011 - Sep 2014
To manage key account doctors in psychiatry and neurology area and addtionally business development management and marketing management Project member.
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Sales Representative
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Nov 2008 - Dec 2010
To visit doctors in selected client periodically in the determined neurology and psychiatry area and to inform them about drug spesification and new development in medicine. To build up strong customer relationship between client and company. To protect and growth the actual sales number. To analyse the patient and disease market and to realize the market opportunity and to convert them into prescription. To visit pharmacies periodically and to sell them the selected drug as well as to build up strong customer relationship management between company and pharmacies.
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Türkiye
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Pharmaceutical Manufacturing
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500 - 600 Employee
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Sales Specialist
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Apr 2007 - May 2008
To build up strong customer relationship between company and pharmacies, to follow pharmacies drug stock and to complete their lacking. To inform the pharmacies about new campaign, discount and other activities.
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Purchasing Specialist
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May 2006 - Apr 2007
to pursuit drug stock, to schedule the suppliers interviewing and to order the drugs
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CURRENT ACCOUNT SPECIALIST
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Jun 2005 - Apr 2006
To pursuit client and suppliers current account and to withdraw and pay them periodically, to make out the rebate or service invoince
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GIMA MARKET
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Eskisehir, Turkey
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Finance Intern
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Mar 2002 - Jun 2002
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Eskisehir, Turkey
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Education
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2011 - 2014Yeditepe University
Master of Business Administration (M.B.A.), Business Administration and Management, General -
2000 - 2005Üniversite
Bachelor of Business Administration (B.B.A.)
Suggested Services
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Industry Focus. “Personal Care Product Manufacturing”
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