Experience

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  Edition Management

  • Membership Director

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  Edition Hotels

  • Miami Beach, FL

  • Membership Director

    • 2014 - Present
    • Miami Beach, FL

    Globally launched, designed, and developed the pilot membership program within newly-created position at luxury hotel brand• Development of all aspects of program management including creation of policies and procedures, interviewing prospective members, and managing operating budget with full P&L responsibility• Delivering exceptional customer service and directly managing on-site team• Producing alongside the Corporate Marketing Team to develop new sales & marketing collateral• Creating monthly membership programming, event calendars, and luxury experiences

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  Scott Hauser Events

  • Miami Beach, FL

  • CEO & Founder | Event Consultant

    • Jan 2003 - Present
    • Miami Beach, FL

    Featured on Deco Drive and World Red Eye• Creating and managing full-scale, unique, and customized events for luxury brands and exciting start-ups• Networking: Planning, coordinating, and attending networking/mixer events featuring $0 cover and requiring attendees to bring new guests and business cards to grow everyone's database of contacts• Contract Negotiation: Working with establishments to secure venue space and food & beverage specials for attendees• Talent management: Securing entertainment vendors, such as musicians and performers, for a variety of events such as fashion shows and exclusive parties• Sales and Marketing: Email, SMS, social media campaigns, and email marketing blasted out to my network of 16,000+ contacts

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  The Standard Spa, Miami Beach

  • Miami Beach, FL

  • Membership Director

    • 2010 - 2014
    • Miami Beach, FL

    Revamped and recreated an underperforming membership program, by creating a successful, popular campaign "Are You a Member?"Exceeded Membership & Sales Target for 5 consecutive years• Operations, HR, Accounting & Finance, Sales, and Programming. (Developed and Executed)• Directed a 7 person team to re-invent and revitalize the membership program• Managed daily operations, budgeting and HR/staffing• Recruited, screened, onboarded and trained all staff members• Oversaw all finance and bookkeeping across billing, securing membership renewals and projecting/forecasting sales• Developed increased spa bookings and wellness services expertise• Introduced new pricing, created promotions & launched marketing to increase brand awareness• Launched outbound prospecting and scheduled presentations with B2B decision makers

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  Equinox

  • Miami Beach, FL

  • Regional Sales Manager

    • 2005 - 2009
    • Miami Beach, FL

    Planned and implemented spa operations to ensure timely delivery of service, proper staffing and accurate inventory. Directly managed teams of between 3 and 10 membership sales personnel. Led staff recruiting, onboarding, training, development, performance evaluations and staffing changes. Communicated policies and updates to team members. Generated club-specific revenue streams through membership enrollment initiates such as local advertising.

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  Crunch Gyms

  • Miami Beach, FL

  • Membership Director

    • 2000 - 2005
    • Miami Beach, FL

    Drove revenues from turn-key sales and promotional programs. Assisted in oversight of personal training operations. Directly managed team of 8 between several fitness centers. Engaged in performance management to ensure team met performance goals. Created and refined Mission Statement. Updated team, management and investors. Enrolled B2B corporate accounts, secured referrals and walk-in sales leads.