Experience

• 

  Balfin Group

  • Albania
  • Investment Management
  • 200 - 300 Employee

  • Loyalty Department Manager

    • Oct 2020 - Jun 2022

    Managing Loyalty programs with the main goal of creating a different competitive advantage in the Albanian market. Coordinating B2B and B2C relationships and developing each day more.• Managing team responsibilities for development and execution of our Customer Contact Strategy. • Designing, developing, currently managing HAPPY Loyalty program as the only multi-brand scheme in the Albanian market including 5 companies.• Creating future paths on further development of the loyalty program, by increasing the number of strategic partners, bringing added value to their marketing strategies.• Analyzing each customers data of currently 260K members of all over Albania and creating personalized campaign towards them based on their needs.• Training over 500 operational staff members all over Albania of retail companies as SPAR Albania, Neptun, Jumbo, Fashion Group Albania in order to make sure that they will give premium service to our direct clients everyday.• Project manager of HAPPY loyalty program by ranking it the biggest loyalty program in Albania with international awards recognition.• Accountable for developing the cross functional relationships internally and with technology partners to deliver results in revenue, business unit KPI’s, and customer loyalty. • Defining and managing our customer journeys to improve customer lifetime value.• Collaborating with stakeholders, third parties internal and external and sharing information necessary to improve workflow processes.• Developing budget for functional area. Accountable for area budget and delivering against business goals/objectives.• Reviewing reports and metrics and identifies opportunities to grow and optimize consumer awareness, market share.• Reviewing and analyzing the competitive marketplace.• Initiating strategic marketing campaigns based on the scope of acquisition, brand awareness.

  • Loyalty Coordinator

    • Aug 2018 - Sep 2020

    Managing Loyalty programs with the main goal of creating a different competitive advantage in the Albanian market. Coordinating B2B and B2C relationships and developing each day more.• Managing team responsibilities for development and execution of our Customer Contact Strategy. • Designing, developing, currently managing HAPPY Loyalty program as the only multi-brand scheme in the Albanian market including 5 companies.• Creating future paths on further development of the loyalty program, by increasing the number of strategic partners, bringing added value to their marketing strategies.• Analyzing each customers data of currently 260K members of all over Albania and creating personalized campaign towards them based on their needs.• Training over 500 operational staff members all over Albania of retail companies as SPAR Albania, Neptun, Jumbo, Fashion Group Albania in order to make sure that they will give premium service to our direct clients everyday.• Project manager of HAPPY loyalty program by ranking it the biggest loyalty program in Albania with international awards recognition.• Accountable for developing the cross functional relationships internally and with technology partners to deliver results in revenue, business unit KPI’s, and customer loyalty. • Defining and managing our customer journeys to improve customer lifetime value.• Collaborating with stakeholders, third parties internal and external and sharing information necessary to improve workflow processes.• Developing budget for functional area. Accountable for area budget and delivering against business goals/objectives.• Reviewing reports and metrics and identifies opportunities to grow and optimize consumer awareness, market share.• Reviewing and analyzing the competitive marketplace.• Initiating strategic marketing campaigns based on the scope of acquisition, brand awareness.

• 

  MANIACARD

  • Tirana, Albania

  • Marketing Campaign Manager

    • Jan 2018 - Aug 2018
    • Tirana, Albania

    Devising B2C (business to consumer) or B2B (business to business) integrated marketing campaigns with the aim of acquiring and retaining customers.• Managing the implementation, tracking and measurement of marketing campaigns• Briefing and overseeing the work of internal and external agencies, such as designers, animators and printers, who will deliver much of the campaign activity• Working within a budget and report any overspend• Writing, editing and proofreading copy for promotional materials within marketing campaigns• Ensuring that the organisation’s brand and identity is adhered to in campaigns and in all communication channels• Delivering regular reports of campaign results• Maintaining regular measurement of the ROI of campaigns• Collecting and using data to inform new campaigns and the evaluation of existing campaigns• Taking responsibility for the organisation of any trade shows or exhibitions• Keeping abreast of current trends in marketing

• 

  Mandarina Project

  • Tirana, Albania

  • Project Manager

    • Jan 2018 - Aug 2018
    • Tirana, Albania

    • Performing periodical market research on the demand in the service field for potential projects• Coordinating and managing the bidding process, full technical and financial proposals and accompanying documentation in accordance with the requirements of the party that has announced the tender• Studying requirements for bidding by the bidder and evaluate the expertise, capabilities and products / services of the company for participation in the tender• Preparing the appropriate presentation for the tender and the proposed solutions• Providing clarifications and data regarding the offers provided whenever needed

• 

  Allan Lloyds

  • Tirana, Albania

  • Business Development Manager

    • Sep 2017 - Dec 2017
    • Tirana, Albania

    Managing high level B2B events, responsible for the relationship with sponsors.• Responsible for identifying sales leads• Responsible for placing goods or services to new clients and maintaining a good working relationship contacts• Communicating new product developments to prospective clients• Supervising the development of marketing literature• Drafting final reports

• 

  Coopers Tirana

  • Tirana, Albania

  • Manager

    • Sep 2014 - Oct 2015
    • Tirana, Albania

    Responsible for the accomplishment of work and achievement of the objectives administrator of the relationship with the thirds.Other functional tasks: • Interviewing employees for recruitment• Training new staff• Keeping analytical accounts of the purchase and sale book for the Tax Office• Completing the for Social and Health Insurance documentation. • Keeping the relationship with bank account.• Maintaining relationships with suppliers since the delivery of goods until the invoicing of invoices• Carrying out physical inventory and comparing physical and economic inventory• Marketing of new products and services

• 

  Pur Pur Tirana

  • Tirana, Albania

  • Events Manager

    • Oct 2012 - May 2013
    • Tirana, Albania

    Responsible for general business administrationOther functional tasks:• Event organizer for high school, ideator & creator • Coordinator of the employees• Public relations