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Sarah Flutey

Head of Product Marketing at Optimal Workshop
Intro Book
Sarah Flutey, a seasoned marketing professional with 9+ years of experience in New Zealand, holding key roles at Optimal Workshop, Timely Salon and Spa Software, Xero, and Kiwibank, with expertise in marketing strategy, communications, and digital marketing.
  • Claim this Profile
Location
Dunedin, Otago, New Zealand, NZ
Skills
  • Marketing Strategy
  • Marketing
  • Marketing Communications
  • Digital Marketing
  • Integrated Marketing
  • Show all
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Bio

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Sarah Flutey is a seasoned marketing expert with a proven track record of driving business growth through innovative strategies and effective campaign management. As Head of Product Marketing at Optimal Workshop, she leverages her expertise in digital marketing, brand development, and media planning to drive results-driven marketing solutions. Notably, Sarah holds a Product Marketing Core Certification from the Product Marketing Alliance and a Bachelor's degree in Business from Massey University.

Credentials

  • Analyzing your results with OptimalSort
    Optimal Workshop
    Dec, 2023
    - Apr, 2026

Experience

  • Optimal Workshop
    • New Zealand
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Head of Product Marketing
      • Feb 2023 - Present

    • Senior Product Marketing Manager
      • Dec 2021 - Feb 2023

  • Timely Salon and Spa Software
    • Wellington
    • Head Of Marketing
      • Nov 2017 - Dec 2021
      • Wellington

  • Xero
    • New Zealand
    • Software Development
    • 700 & Above Employee
    • Senior Marketing Manager, Lifecycle
      • Mar 2017 - Nov 2017

    • Customer Lifecycle Specalist
      • Feb 2016 - Mar 2017

  • Kiwibank
    • New Zealand
    • Banking
    • 700 & Above Employee
    • Data Driven Campaign Manager
      • Mar 2015 - Feb 2016

    • Associate Product Manager
      • Nov 2014 - Mar 2015

  • Sky
    • London, United Kingdom
    • Customer Marketing Manager Ireland
      • Nov 2005 - Jul 2007
      • London, United Kingdom

  • New Zealand Post
    • Wellington
    • Product Manager
      • Jun 2005 - Sep 2005
      • Wellington

  • BNZ
    • Wellington
    • Product and Communications Manager
      • Aug 2000 - Jun 2005
      • Wellington

Education

  • 2022 - 2022
    Reforge
    Growth Series, Marketing/Marketing Management, General
  • 2021 - 2021
    Product Marketing Alliance
  • 1998 - 2003
    Massey University
    Bachelor's degree, Business
  • 2002 - 2002
    Direct marketing association

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Industry Focus. “IT Services and IT Consulting”

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