Experience

• 

  Hinterland

  • Canada
  • Computer Games
  • 1 - 100 Employee

  • Corporate Communications & Social Impact Lead

    • Jan 2023 - Sep 2023

  • Community Lead

    • Sep 2021 - Sep 2023

    - Leading the growth of Hinterland’s 8M+ global player community for open-world survival game “The Long Dark”- Establishing global community strategy - Developing compelling content to strengthen community love for the Hinterland brand- Working with an incredible cross-disciplinary team of creatives, technical professionals, and game enthusiasts to set the bar for community management and gaming excellence

• 

  KIXEYE

  • Canada
  • Computer Games
  • 100 - 200 Employee

  • Senior Manager of Marketing and Engagement

    • Apr 2020 - Jul 2021

    - Head of Community Operations and Messaging for all KIXEYE titles- Player Engagement team manager- Created the gold-standard for community management across all titles- Developed and directed communications plans and created a regular cadence for marketing materials, re-engagement campaigns, and social media- Maintained and improved marketing performance reporting - Selected to work with Stillfront Group executives and studio heads to develop and manage a weekly group-wide newsletter, expand Intranet resources, and encourage inter-studio collaboration

  • Player Engagement Manager

    • Jun 2019 - Apr 2020

    - Head of Community for Battle Pirates- Significantly improved sentiment to directly support retention and revenue goals

• 

  BC Public Service

  • Victoria

  • Sr. Public Affairs Officer

    • Oct 2014 - Jun 2019
    • Victoria

    - Worked on communication and issues management across a variety of high-profile portfolios including the overdose crisis, B.C.’s mental health roadmap, and the Advanced Education Open Textbook initiative. -Wrote, researched and edited materials including news releases, web content,social media content, media advisories, speaking notes, and event plans.-Responsible for media monitoring, with a demonstrated understanding of issuesmanagement.-Worked with program experts, external stakeholders and internal staff to ensure allmaterials contained consistent and accurate information.-Completed training in emergency communications, plain language writing, issuesmanagement and more. -Experience working with the Ministry of Health, Ministry of Mental Health and Addictions, Ministry of Advanced Education, and Ministry of Tourism, Arts and Culture.

• 

  FriesenPress, Inc.

  • Victoria, BC

  • Publishing Consultant

    • Mar 2014 - Oct 2014
    • Victoria, BC

    -Consistently and successfully sold services to clients via phone and in-person meetings. -Educated clients on products and services, demonstrating extensive knowledge and product awareness.-Managed client information through CRM software.-Used metric analytics to meet targets and commit to ongoing personal and professional improvements.-Assisted with editing and producing web content and promotional materials.

• 

  Freelance

  • Journalist, Copy-Editor, Content Writer

    • Sep 2011 - Oct 2014

    -Environmental Content Writer, Manly Media – Developed educational content andresource materials for the B.C. school system based on Voices of the River, adocumentary film about the environmental and cultural significance of the NanaimoRiver Watershed.-Copy Editor, The Alpine Review – Provided copy editing and review services for aMontreal-based multidisciplinary magazine.-Journalist, 2BMag – Wrote compelling articles under deadline about events andchallenges facing the LGBTQ community.

• 

  CBC

  • Toronto, Canada Area

  • Intern - Arts Unit

    • Feb 2013 - Apr 2013
    • Toronto, Canada Area

    -Contributed written content to CBC.ca.-Conducted interviews for news stories, including researching and finding sources.-Attended daily meetings and developed personal plans with goals, timelines androles based on expected daily projects.-Assisted on live video shoots under deadline using various industry-specific software programs to access, sort and use radio and video materials.-Attended press conferences, interviews and live events.-Transcribed footage of interviews quickly and efficiently.-Handled embargoed materials with tact and discretion.