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Sanchita Dasgupta is a seasoned marketing professional with expertise in social media, content creation, and digital marketing. She has worked with top brands like Nestle and Gaana.com, and has a strong educational background in communications and philosophy. With experience in account planning, management, and digital marketing, Sanchita has developed a unique skillset that combines creativity with data-driven insights. She is proficient in multiple languages, including English, Hindi, Bengali, and Marathi, and has a strong understanding of social media platforms and digital marketing tools.

Credentials

  • Google Adwords Advertising Fundamentals
    -
    Mar, 2014
    - May, 2026

Experience

    • Operations Assistant
      • Nov 2017 - Jul 2019
      • Greater Chicago Area

      Worked on survey programming, qualitative interviews, quantitative methodologies.

  • M&C Saatchi February
    • New Delhi Area, India
    • Account Planner
      • Oct 2014 - Aug 2017
      • New Delhi Area, India

      Business development and brand strategiesHandled clients like Gaana.com, Typhoo tea, Blossom Kochhar Aroma Magic, Amazon, Myntra, DC Cars, DLF Mall of India, Dineout, Ananda spa, etc.

  • Quasar
    • Gurgaon, India
    • Manager
      • May 2013 - Sep 2014
      • Gurgaon, India

      Account management and planning for Nestlé including brands like Milkmaid, KitKat, Nestlé Nutrition Institute, Nestlé Healthy Kids, Corporate website, etc. as a part of Digital Acceleration Team (DAT).Launched an online interaction portal called ‘Doctor’s Digital’ for Nestlé.Certifications from Facebook Studio Edge, Microsoft Digital Academy, Google Adwords Advertising Fundamentals and GroupM University Social Marketing Course.In-depth knowledge of social listening using tools like Unmetric and Radian6.Knowledge of back-end CMS systems based on Sharepoint.Knowledge of SEM and SEO activities for websites.Nominated for ‘Choreos’ under the category ‘Band of Brothers’, Annual award ceremony, GroupM.

Education

  • 2019 - 2027
    Brandeis University
    Doctor of Philosophy - PhD
  • 2017 - 2018
    The University of Chicago
    Master of Arts - MA
  • 2011 - 2013
    MICA
    Post Graduate Diploma in Management (PGDM) in Communications Management
  • 2007 - 2010
    St. Xavier's College
    Bachelor of Arts (B.A.)
  • 2005 - 2007
    RN Podar Senior Secondary School
    CBSE
  • 1996 - 2005
    Lokhandwala Foundation School
    ICSE

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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