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Samridhi Jamwal is a seasoned marketing professional with a strong background in team management, business strategy, and marketing communications. She has experience managing end-to-end marketing campaigns and program managing key projects for top companies like EY and OYO. Samridhi holds a Master of Business Administration (M.B.A.) from Army Institute Of Management and a Post-graduation certification in Digital Marketing and Communication from MICA | The School of Ideas.

Experience

  • EY
    • Gurugram, Haryana, India
    • Brand, Marketing and Communications
      • Mar 2021 - Present
      • Gurugram, Haryana, India

      Managing end-to-end marketing campaigns and program managing the key projects for the UK&I team. Previously worked with Tech Consulting and the Sustainability pillar, currently part of the Markets and Geo's team at UK.Providing clear vision on the KPIs to achieve successful outcomes. Part of the Brand and Marketing team.

    • Marketing Manager
      • Feb 2020 - Aug 2020

      Design and implement Marketing Campaigns.Build brand awareness through firm-wide initiatives.Boosting the social media reach and engagement.through contextual posts and visuals.Developing and preparing Thought Leadership along with Industry-wise Practice Leaders.

  • OYO
    • Gurgaon, India
    • Marketing Program Manager
      • Nov 2018 - Jan 2020
      • Gurgaon, India

    • Senior Marketing & Communications Specialist
      • Feb 2018 - Aug 2018
      • Gurgaon, India

      Corporate communications, GTM Strategy, Global Knowledge Marketing and Communications

    • Assistant Manager Marketing Communications
      • Sep 2015 - Feb 2018

      Internal and external communications, editing thought leadership material, developing sales collaterals, publication of flyers and brochures, event planning and execution, preparing reports for senior management; work on GTM strategies and provide end to end support on projects.

    • Business Process Leader
      • Jun 2012 - Sep 2015
      • Gurgaon, India

      Marketing Communications, Internal/External Review planning, Strategy Planning and Implementation along with the senior management, Client Management, Development of Flyers/Newsletters/Whitepapers

Education

  • 2018 - 2019
    MICA | The School of Ideas
    Post-graduation certification in Digital Marketing and Communication, Digital Communication and Media/Multimedia
  • 2010 - 2012
    Army Institute Of Management
    Master of Business Administration (M.B.A.), Marketing/Marketing Management, General
  • 2007 - 2010
    Kamala Nehru College, University of Delhi
    B.A Advertising and Sales Management, Sales Promotion and Sales Management
  • 2000 - 2007
    Army Public School, Dhaula Kuan
    Business/Commerce, General

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