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Sam South, Mpa

Director of Communications & External Affairs at Birmingham-Jefferson Convention Complex (BJCC)
Intro Book
Experienced communications and marketing professional with a strong background in public administration and leadership.
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Location
Birmingham, Alabama, United States, US
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Bio

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Sam South, MPA, is a seasoned communications and marketing professional with a strong background in public administration and leadership. He has experience as a Director of Communications & External Affairs, Director of Marketing & Communications, Interim Deputy Public Information Officer, and Project Manager. Sam holds an MBA from the University of Montevallo and a Master's degree in Public Administration from the University of Alabama at Birmingham. He is certified in various skills such as building accountability into culture, executive presence, facilitation, finance, leading customer-centric culture, leading in government, leading through change, managing team conflict, performance management, and productivity.

Credentials

  • Building Accountability into Your Culture
    LinkedIn
    Oct, 2020
    - Apr, 2026
  • Communicating with Transparency
    LinkedIn
    Oct, 2020
    - Apr, 2026
  • Executive Presence on Video Conference Calls
    LinkedIn
    Oct, 2020
    - Apr, 2026
  • Facilitation Skills for Managers and Leaders
    LinkedIn
    Oct, 2020
    - Apr, 2026
  • Finance for Non-Financial Managers
    LinkedIn
    Oct, 2020
    - Apr, 2026
  • Leading a Customer-Centric Culture
    LinkedIn
    Oct, 2020
    - Apr, 2026
  • Leading in Government
    LinkedIn
    Oct, 2020
    - Apr, 2026
  • Leading Your Team Through Change
    LinkedIn
    Oct, 2020
    - Apr, 2026
  • Managing Team Conflict
    LinkedIn
    Oct, 2020
    - Apr, 2026
  • Performance Management: Setting Goals and Managing Performance
    LinkedIn
    Oct, 2020
    - Apr, 2026
  • Productivity Tips: Finding Your Productive Mindset
    LinkedIn
    Oct, 2020
    - Apr, 2026

Experience

  • Birmingham-Jefferson Convention Complex (BJCC)
    • United States
    • Director of Communications & External Affairs
      • Apr 2024 - Present
      • United States

  • BJCTA - MAX Transit
    • Birmingham, Alabama, United States
    • Director of Marketing & Communications
      • Oct 2021 - Apr 2024
      • Birmingham, Alabama, United States

  • City of Birmingham Mayor's Office
    • United States
    • Government Administration
    • 1 - 100 Employee
    • Interim Deputy Public Information Officer
      • Jun 2021 - Oct 2021

    • Project Manager
      • Oct 2019 - Jun 2021

      Manage projects, marketing, public relations, social media and events for the Birmingham Mayor's Office.

  • UAB Medicine - Dean's Office
    • Birmingham, Alabama Area
    • Contract - Administrator
      • May 2019 - Oct 2019
      • Birmingham, Alabama Area

      Maintains a strong working relationship with stakeholders to gather information for recommendations. Establishes and maintains professional credibility with collaborators.Assists in developing designs and analysis for a variety of SOM programs and projects. Consistently exude a knowledgeable, professional and positive willingness to assist on behalf of the Dean, Selwyn Vickers.

  • UAB School of Health Related Professions
    • Birmingham, Alabama Area
    • Contract - Office Associate II
      • Oct 2018 - May 2019
      • Birmingham, Alabama Area

      Managed day-to-day operations for Nuclear Medical Technology and Clinical Laboratory Sciences.Scheduled, attended and executed next steps from department administrator meetings.Coordinated special events, lead activities and submitted reports and billing.Lead faculty recruitment efforts. Scheduled interviews, visit activities and provided applicant with follow-up correspondence. Completed UAB leadership course for Management Fundamentals.

  • Sam South Innovations
    • Birmingham, Alabama Area
    • Owner
      • Dec 2015 - Oct 2018
      • Birmingham, Alabama Area

      Sam South Innovations (SSI) is a self-owned consulting service focused on providing expert information regarding promotions, branding, media channels, and other key information for marketing success. While seeking full-time employment I established SSI, working with the following organizations: • Account Manager – BGrace MediaCoordinated special events, PR and marketing for Dan Crane Law Firm, Gorham & Associates and Alabama Regional Medical Services (ARMS). Served as the primary client contact representing BGrace media at client meetings and press events. Managed all social media platforms by developing monthly content calendars. Managed creative team to ensure accuracy and timeliness projects. Updated and submitted billing. • Account Manager – blr l further Served as day-to-day account manager for BJC Health Care, Guideway, Security Health Plan, Vapor Thrift Stores and new business accounts. Maintained weekly status reports and guided status calls to keep teams informed. Worked with agency media teams to traffic all print, television and digital creative. Reviewed and provided billing to the internal accounting team for submission. • Account Director / Sales Manager – MassivemediaManaged executions for clients across Boston, Chicago and New York from the Birmingham office location. Worked as sales manager to promote Massivemedia’s ability to connect brands and people via street teams, mobile event marketing and other out of the box ideas like branded sailboats and traveling Yetis.

  • Chico's FAS, Inc.
    • Trussville, Al
    • Brand Ambassador - Sales Manager & Stylist
      • Mar 2015 - Oct 2015
      • Trussville, Al

  • BW&Co. (formerly LBVD)
    • Birmingham, Alabama Area
    • Account Director - Alabama Power
      • Jan 2015 - Mar 2015
      • Birmingham, Alabama Area

  • Lawler Ballard Van Durand
    • Birmingham, AL
    • Account Director - Alabama Power
      • Jul 2014 - Dec 2014
      • Birmingham, AL

  • Sam South Innovations
    • Innovator
      • Sep 2012 - Jul 2014

  • o2ideas
    • Account Director
      • Apr 2011 - Sep 2012

  • Mullen
    • United States
    • Advertising Services
    • 700 & Above Employee
    • VP Account Director
      • Jan 2006 - Mar 2009

    • Account Supervisor - Wachovia
      • Jan 2006 - Mar 2009

    • BASF, The Chemical Company
      • 2006 - 2009

  • Mullen Advertising
    • Account Supervisor - T.J. Maxx
      • Jan 2006 - Mar 2009

  • o2ideas
    • Account Director - BI-LO Bruno's Supermarkets
      • 2002 - 2006

  • Bruno Event Team & Alabama Sports Foundation
    • Director Public Relations
      • 2001 - 2002

Education

  • University of Alabama at Birmingham
    Masters, Public Administration
  • University of Montevallo
    BA, Communications/Business

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Industry Focus. “Public Relations and Communications”

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