Okay, let’s tackle this. So Sam Roach has 50 years of experience in real estate, which is a significant amount. His experience in strategic planning, public speaking, and team building are also valuable skills. He has worked in the industry for a long time, which means he has developed strong networks and expertise. Considering his experience, skills, and location (Frisco, Texas), I would estimate his hourly rate to be around $250. This is slightly lower than what a seasoned real estate broker with similar experience might charge, but it's still a respectable rate considering his background in mechanical engineering and his long tenure in the industry.