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Bio

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Sam Alcock is a seasoned graphic designer with extensive experience in creating artwork, designing publications, and leading design teams. He has worked with various clients, including Champions UK plc, Dunelm, and Babcock International Group, and has a strong background in graphic design, art, and creativity.

Experience

  • Champions UK plc
    • Loughborough, England, United Kingdom
    • Creative Art worker/Graphic Designer
      • Aug 2019 - Nov 2019
      • Loughborough, England, United Kingdom

      Created pieces of artwork, such as brochures, company literature/stationery/newsletters, case studies, exhibition panels, infographics, icons, and flyers for various clients, including Mattioli Woods, Alistair Brown, ADI Group, and Adey Steel. Designed various artwork for organisational social team and the events team.Key Contributions:• Played an integral role in creating brochures, collateral for the business, sport award night, charity events, supplements, and editorial pieces for various local newspapers. • Produced editorial spreads for 3 of the UK’s leading lifestyle publications.

    • United Kingdom
    • Retail
    • 700 & Above Employee
    • Designer & Senior Designer
      • Feb 2014 - Jun 2019

      Headed the design and production of the Look Book that viewed by Journalists at the Seasonal Press Show. Achieved maximum level of customer satisfactions and retention by providing a seamless shopping journey for customers. Analysed competitor activities and proposed spread layouts with the help of tear sheets, scamps, and sketches. Completed spreads with product information and approved photography before uploading to an online workflow system for checking. Formed the Christmas 17 Catalogue website app. Shaped seasonal mindsets, including taking a campaign (Christmas) and looking at all channels across the marketing business from web, in-store, social, and print.Key Contributions:• Attracted customers to the website and across all social channels and drove footfall in-store by ensuring communication consistency.• Mentored and guided the Junior Designer for successful execution of projects.• Completed all projects with greater quality and efficiency through implementation of best management strategies.• Collaborated with team members in the process of planning, designing, and creating the seasonal catalogue.• Delivered engaging page layouts to showcase the products and boost brand awareness, while working alongside the buying team.• Controlled project operations from beginning until successful execution.• Designed in-store POS, packaging, large store graphics, internal literature, look books and the company gazette.

    • Freelance Designer/Artworker
      • Nov 2013 - Feb 2014

      Laid out spreads for the Spring/Summer Dunelm catalogue. Followed an excel spread sheet line by line containing the relevant details for each product. Utilised Illustrator for line drawing for various products.Key Contributions:• Enabled consistency throughout the catalogue and helped to layout the pages.• Enhance the product awareness placing current and new photography on the pages.

  • forum brand creative
    • Leicestershire, England, United Kingdom
    • Freelance Graphic Designer
      • Aug 2013 - Sep 2013
      • Leicestershire, England, United Kingdom

    • United Kingdom
    • Defense and Space Manufacturing
    • 700 & Above Employee
    • Graphics Manager
      • Apr 2012 - Mar 2013

    • Publicity Assistant/Graphic Designer
      • Jun 2009 - Apr 2012

  • Pyramid International HQ Leicester
    • Leicestershire, England, United Kingdom
    • Creative Designer
      • May 2004 - Mar 2009
      • Leicestershire, England, United Kingdom

    • Desktop Publisher/Designer
      • Jul 2000 - May 2004

Education

  • 1996 - 1999
    Staffordshire University, Stoke-on-Trent
    Bachelor of Arts - BA, Graphic Design
  • 1995 - 1996
    Loughborough College of Art & Design
    BTEC National Diploma - Art Foundation, Art & Design

Suggested Services

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Industry Focus. “Professional Services”

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References

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