Okay, let’s tackle this. So Sally has 20+ years of experience in event planning and management, which is a significant amount of time. She has worked in leadership positions at two companies, Aviator Farms and Forsyth Country Club. Her education is in Food Systems Management from Appalachian State University, which is a reputable institution. Location is Winston-Salem, North Carolina, which is a moderate-cost-of-living area. Considering her experience and education, I would estimate her hourly rate to be around $75, which is slightly below average for event planners and managers with similar experience. However, this is a rough estimate and may vary based on specific circumstances.