See How Many Clients You're Missing Each Month

Simply enter your business email & Topline AI Agent will show you.

Russell Boyd profile image

Russell Boyd

EVP Product Development & Innovation at Dynamic Marketing Systems (DMS)
Intro Book
Russell Boyd is a seasoned marketing executive with 19 years of experience in strategic planning, account management, and new business development, holding an MBA and BA degree from the University of South Carolina.
  • Claim this Profile
Location
Roswell, Georgia, United States, US
Skills
  • Advertising
  • Marketing Strategy
  • Segmentation
  • Marketing
  • Market Planning
  • Show all
image
image

Refer a Friend to Get
100 Credits For FREE

Refer a Friend Now

Bio

Generated by
Topline AI
Russell Boyd, EVP Product Development & Innovation, is a seasoned marketing executive with 19 years of experience driving growth and innovation at Dynamic Marketing Systems (DMS) and TwentyTen Research. As a strategic leader, he has developed and executed multi-million dollar marketing plans, built and managed high-performing teams, and consulted with top advertising and marketing agencies. With an MBA and BA in International Marketing, Journalism, Advertising, and Public Relations from the University of South Carolina, Boyd brings a unique blend of creative and analytical expertise to the table.

Experience

  • Dynamic Marketing Systems (DMS)
    • Atlanta Metropolitan Area
    • EVP Product Development & Innovation
      • Jan 2005 - Present
      • Atlanta Metropolitan Area

      Primarily responsible for strategic planning, account management, and new business developmentNew account acquisitions over past 3 years now account for over 80% of total sales revenueDeveloped overall strategic plan for company growth and repositioning in the marketplaceRedesigned company website for Search Engine Optimization (SEO)Developed new sales process with all marketing support materials now available onlineSupervised the design and implementation of automated marketing platforms for multi-billion dollar enterprisesManage team of developers for enterprise level web application design for Fortune 500 clients including some of the worlds largest airlines and financial institutions.

  • TwentyTen Research
    • Executive Vice President
      • Jan 1995 - Jan 2004

      Responsible for overall operations in Eastern United StatesBuilt multi-million dollar company from the ground upConducted qualitative and quantitative research studies in over 350 different product categoriesExperienced focus group moderator having conducted over 2,500 focus group sessionsConsulted with advertising and marketing agencies in product positioning and strategic planningImplemented database marketing programs for measurement and tracking of results

Education

  • 1972 - 1978
    University of South Carolina Darla Moore School of Business
    MBA; BA, International Marketing; Journalism; Advertising; Public Relations

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

Looking to Create a Custom Project?

Need a custom project? We'll create a solution designed specifically for your project.

Get Started

References

Social Profiles

Community

You need to have a working account to view this content. Click here to join now

Similar Profiles