Okay, let’s tackle this. So Russell has 34 years of experience in the AG Industry, which is a significant amount of time. He’s had leadership roles like President and Owner, which suggests he’s a seasoned executive. Skills like sales management, agribusiness, and animal nutrition are in demand, but not as high-demand as some other fields. Location is Roaring Spring, PA, which is a smaller market. Considering his experience, education, and skills, I estimate his hourly rate to be around $125, which is slightly below the average for experienced executives in the US, but still reflective of his value proposition.