Experience

• 

  Malabar Group

  • Mumbai, Maharashtra, India

  • Head of Marketing

    • Jun 2023 - Present
    • Mumbai, Maharashtra, India

• 

  Manubhai Gems Pvt. Ltd.

  • India
  • Retail
  • 1 - 100 Employee

  • Marketing Manager

    • Jan 2021 - Jun 2023

    Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segmentsLead the execution of marketing programs from start to finish, leveraging internal support and driving collaborationAnalyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategiesCreate, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tacticsPartner with email, performance marketing and web teams to design, test and evolve lead nurturing tactics.

  • Digital Marketing Manager

    • Dec 2019 - Dec 2020

• 

  Eq Solutions

  • Mira Road

  • Associate Partner

    • Mar 2015 - Dec 2019
    • Mira Road

    1.Working with the rest of the client team, help define scope and recommended approach for major digital projects for clients.2.Play an advisory role on client engagements, serving as a digital strategy advisor to both account leads (internal) and clients (external).3.Serve as thought leader in aligning digital marketing strategy with a client’s business goals and objectives.4.Drive high-level discussions on the role of digital within the total marketing ecosystem.5.Working with the leaders of the client team, help convince clients of the value of digital marketing services to their business – help them define needs and potential solutions.6.Help guide clients in defining their digital vision.7.Where necessary, help structure and present recommendations to senior client leadership for approval8.Codify and publish formal frameworks and methodologies for approaching digital assignments within the firm.9.Serve as a resource for creative teams in the development of insight-driven digital strategies from opportunity identification through to experience definition.10.As appropriate, play an active role in new client acquisition and new business presentations.11.Lead digital "evangelization" initiatives within the firm.12.Provide methodological support, coaching, professional development and training to staff.13.Participate in evaluating the digital IQ of potential associates.

• 

  The Yellow Tux

  • Mumbai Area, India

  • Building Blocks

    • May 2014 - Dec 2019
    • Mumbai Area, India

• 

  The Thinking Hub

  • vashi

  • Social Media Manager

    • May 2013 - Dec 2014
    • vashi

    #ThinkingHub is a #DisruptiveDigital agency. At Thinking Hub, we are possessed by ideas and driven by #PositiveEnergy We take digital #Seriously very seriously indeed. We think in #Hashtags and strive to get the most of every penny. We are a young team of ambitious #ThoughtLeaders with a vision to set trends in the #DigitalArena through #AppliedThought #Insights #Strategy #MediaPlanning and #Creativity.We believe in three things: Digital, more digital and anything digital. #Limitless

• 

  eBay Advertising

  • Ebay Blend

    • Sep 2012 - Nov 2012

• 

  Saam TV

  • Social media intern

    • Jun 2012 - Aug 2012