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Rudi Carstens profile image

Rudi Carstens

Senior SEO Account Manager at Yellowball
Intro Book
Rudi Carstens, a seasoned digital marketing specialist with 8+ years of experience, proficient in Afrikaans and English, and skilled in brand development, SEO, and website development.
  • Claim this Profile
Location
City of Cape Town, Western Cape, South Africa, ZA
Languages
  • Afrikaans Full professional proficiency
  • English Full professional proficiency
Skills
  • Brand Development
  • Event Management
  • Website Development
  • Seo
  • Blogging
  • Show all
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Bio

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Credentials

  • Marketing Management Course
    DSM - Digital School of Marketing
    Oct, 2020
    - May, 2026
  • Advanced Digital Marketing Course
    DSM - Digital School of Marketing
    Jun, 2020
    - May, 2026
  • Fundamentals of Digital Marketing
    Google Digital Skills For Africa
    Jul, 2019
    - May, 2026
  • PHP and MySQL
    Mindleaders
    Oct, 2012
    - May, 2026
  • Web Development Diploma
    CTU Training Solutions (Pty) Ltd
    May, 2002
    - May, 2026
  • Creative Writing Certificate
    INTEC College
    Oct, 2001
    - May, 2026
  • Commercial Art Diploma
    INTEC College
    May, 1997
    - May, 2026
  • Inbound Marketing
    HubSpot Academy
    Jun, 2020
    - May, 2026
  • Semrush SEO Toolkit Exam
    Semrush
    May, 2021
    - May, 2026
  • Google Ads Display Certification
    Google
    Oct, 2019
    - May, 2026
  • Google Ads Search Certiification
    Google
    Oct, 2017
    - May, 2026
  • Google Analytics Individual Qualification
    Google
    Aug, 2019
    - May, 2026

Experience

  • Yellowball
    • Senior SEO Account Manager
      • Sep 2021 - Present

  • ShopBiz Digital Marketing Solutions (DMS)
    • South Africa
    • Owner
      • Aug 2021 - Present
      • South Africa

  • YDMA GROUP
    • Australia
    • Regional Producer
      • Jul 2020 - Jul 2021
      • Australia

      SEO Lead, Digital Marketing Manager, Project Management, Content Marketing Strategy, News Article Editing, Syndicating Press Releases, Quarterly Marketing Planning, SEO Reporting and Keyword research (Semrush, Google Analytics, Search Console), Zoho CRM, Zoho Projects.

  • TBAE Team Building and Events
    • Cape Town Area, South Africa
    • Search Engine Optimization and Digital Marketing Specialist
      • Jan 2012 - Aug 2020
      • Cape Town Area, South Africa

      SEO Strategy and Implementation, Content Marketing, Content Writing, Content Development, Writing and Maintaining Blog, Social Media Manager, Newsletter Design & Content (Mailchimp), Google Analytics Reporting, Product Development, Logo Design and Other Digital Design Projects, Fireworks, Dreamweaver, Photoshop, Webmaster, HTML5 / CSS Design & Development, Wordpress Development, Converting Websites to a Responsive Design, Site Migration, Converting site to https, Setting Up Sites and Emails on the Server.

  • Ward Enterprises
    • Cape Town Area, South Africa
    • Web Developer and SEO Specialist
      • Oct 2002 - Dec 2011
      • Cape Town Area, South Africa

      Website Design, Website Development, Content Development and Search Engine Optimization for various sites in the Kiosk, Hospitality, Travel, Conferencing and Property Industries. Logo Design and other Digital Design Projects. Setting Up Sites and Emails on the Server.

  • USP Designs
    • Johannesburg Area, South Africa
    • Web Designer
      • Jan 2002 - Aug 2002
      • Johannesburg Area, South Africa

      Designing website templates and updating website content in the Real Estate industry.

  • FNB South Africa
    • Bank Official
      • Jan 1992 - Jul 2000

      Departmental Head of the Shares and Securities Department.Various clerical positions including teller, ledgers clerk, foreign teller, manager’s clerk, and check clerk in the Shares and Securities Department.

Education

  • 1997 - 2001
    University of South Africa/Universiteit van Suid-Afrika
    Bachelor of Fine Arts (BFA), Fine/Studio Arts, General

Suggested Services

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