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Rossalyn O.

Social Media Marketing Specialist at Custom Comet
Intro Book
Seasoned social media marketing specialist with expertise in content creation and campaign management.
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Location
Portland, Oregon Metropolitan Area, US
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Bio

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Rossalyn O. is a seasoned social media marketing specialist with experience in creating engaging content, managing social media campaigns, and analyzing analytics. She has worked with various companies, including Custom Comet, Freelance, and Northwest Vietnamese Student Association, and has expertise in areas such as social media marketing, content creation, and project management. She holds certifications in Google Digital Marketing & E-commerce Specialization and Meta's Advertising with Meta.

Credentials

  • Agile Project Management
    Google
    Mar, 2024
    - Apr, 2026
  • Foundations: Data, Data, Everywhere
    Google
    Mar, 2024
    - Apr, 2026
  • Google Digital Marketing & E-commerce Specialization
    Google
    Mar, 2024
    - Apr, 2026
  • Google Project Management: Specialization
    Google
    Mar, 2024
    - Apr, 2026
  • Make the Sale: Build, Launch, and Manage E-commerce Stores
    Google
    Mar, 2024
    - Apr, 2026
  • Project Execution: Running the Project
    Google
    Mar, 2024
    - Apr, 2026
  • Measure and Optimize Social Media Marketing Campaigns
    Meta
    May, 2023
    - Apr, 2026
  • Advertising with Meta
    Meta
    Dec, 2022
    - Apr, 2026
  • Assess for Success: Marketing Analytics and Measurement
    Google
    Dec, 2022
    - Apr, 2026
  • Attract and Engage Customers with Digital Marketing
    Google
    Dec, 2022
    - Apr, 2026
  • Foundations of Digital Marketing and E-commerce
    Google
    Dec, 2022
    - Apr, 2026
  • From Likes to Leads: Interact with Customers Online
    Google
    Dec, 2022
    - Apr, 2026
  • Project Planning: Putting It All Together
    Google
    Dec, 2022
    - Apr, 2026
  • Think Outside the Inbox: Email Marketing
    Google
    Dec, 2022
    - Apr, 2026
  • Beginning with Me
    The American Dream Academy
    Nov, 2022
    - Apr, 2026
  • Critical Thinking Skills for the Professional
    University of California, Davis
    Nov, 2022
    - Apr, 2026
  • Foundations of Project Management
    Google
    Nov, 2022
    - Apr, 2026
  • Fundamentals of Social Media Advertising
    Meta
    Nov, 2022
    - Apr, 2026
  • Introduction to Social Media Marketing
    Meta
    Nov, 2022
    - Apr, 2026
  • Project Initiation: Starting a Successful Project
    Google
    Nov, 2022
    - Apr, 2026
  • Social Media Management
    Meta
    Nov, 2022
    - Apr, 2026
  • Certificate of Completion in Human Resource Strategic Management
    Lake Washington Institute of Technology
    Jun, 2022
    - Apr, 2026
  • Certificate of Completion in Human Resource Talent Management
    Lake Washington Institute of Technology
    Jun, 2022
    - Apr, 2026
  • Satisfaction Guaranteed: Develop Customer Loyalty Online
    Google
    Mar, 2024
    - Apr, 2026

Experience

  • Custom Comet
    • Social Media Marketing Specialist
      • Mar 2024 - Present

  • Freelance
    • UGC Content Creator
      • Nov 2021 - Present

      Managed and curated UGC videos (User-Generated Content) on my personal TikTok. Shoots and Edits Videos.Schedule, draft and plan content for Social Media Calendar. Niches: Lifestyle, Food and Beauty Following: 5.0k Engagement: 12.2% (engagement rate of 12.2% is higher than a typical rate (7.8%) for creators with similar reach.)Media Kit: https://beacons.ai/rossalyyyn/mediakitClients: BKR, Brooklinen, Dossier, Eastern Standard Provision, Hydralyte, NodPod, NUTR

  • Ouitsfood
    • Content Creator
      • Jun 2018 - Present

      An Instagram account to showcase quality food photos, and critic reviews.Niche: Food, Cooking, BakingStarted on June 2018Spearheads content creation, strategic planning, SMC development, taking photos, editing photos, copywriting, managing comments, and collaborating with brands• Please refer to this link: https://www.instagram.com/ouitsfood/

  • REVANT OPTICS
    • Social Content and Marketing Specialist
      • Apr 2023 - Nov 2023

  • Northwest Vietnamese Student Association
    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Social Media Manager
      • Jan 2022 - Jul 2023

      • Coordinate with all NWVSA teams to manage the social media posting schedule• Develop social media initiatives to engage NWVSA constituents• Review, approve, and schedule posts across NWVSA social media channels

    • NWVSA Summit 2023 Programming: Staff
      • Nov 2022 - Apr 2023

  • We Belong PDX
    • Social Media Strategist
      • Jan 2023 - Apr 2023

  • Social Savvy
    • Content Creator
      • Dec 2022 - Dec 2022

      Shot content for a client of Social Savvy

  • Gard Communications
    • Marketing and Media Intern
      • Jun 2022 - Sep 2022

      • Created Social Media Calendar (SMC) for agency to use and templates for clients to use• Presented about how the agency can use TikTok and leverage to clients • Media Pitching• Assists Associates and Account Managers• Research and complied data for clients

  • Poi & Hun
    • United States
    • Retail
    • 1 - 100 Employee
    • Marketing Coordinator
      • Jan 2022 - Jun 2022

      • Curated Content across 4 social channels ensuring a cohesive online brand identity• Tracked, analyzed and reported analytics to management using data from 4 social channels.• Implements marketing and advertising campaigns by assembling and analyzing sales forecasts; preparing marketing and advertising strategies, plans, and objectives; planning and organizing promotional presentations; and updating calendars.

    • Social Media Content Creator
      • Aug 2021 - Jan 2022

      • Collaborate with the Co-Founder on the social media/editorial calendar• Create new and highly engaging content to grow Poi & Hun’s TikTok (+ other social media).• Promote and highlight trending/relevant topics for brand awareness and sales conversion.

  • BestFoodFeed
    • Verified Contributor
      • Jun 2020 - Mar 2022

      • Attend restaurant visits on behalf of BestFoodFeed as an official photographer• Submit BestFood posts, Instagram posts, and Instagram Story posts• Create Instagram Story shoutouts for any market with 5 or more approved posts

  • Atmosfy
    • Verified Contributor
      • Feb 2021 - Aug 2021

  • Mougi
    • Blogger
      • Jan 2021 - Apr 2021

      • Creating fun social reviews.• Mobile testing to ensuring UI/UX interface is seamless for user experiences

  • Snowy Village Dessert Cafe
    • Seattle, Washington, United States
    • Production Team Member
      • May 2019 - Apr 2021
      • Seattle, Washington, United States

      • Provides efficient service and meaningful experiences through food and customer interactions• Working in a fast paced environment to develop abilities such as balancing responsibilities, communicating and providing support to a team, etc• Memorize and knowledge of Snowy Village's menu for dietary, allergies purposes.

Education

  • Lake Washington Institute of Technology
    Associate of Arts - AA, Human Resources Management
  • University of Washington

Suggested Services

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Industry Focus. “Marketing and Advertising”

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