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Bio

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Rosetta Gervasi is a seasoned communications professional with 19+ years of experience in writing, editing, public relations, and project management. She has held senior roles at the American Medical Association Alliance, American Dental Hygienists' Association, and Transitions Editorial Services and Consulting.

Experience

    • Writer * Editor* Project Manager
      • Jan 2005 - Present
      • Naperville, IL

      Principal, full-service editorial services and consulting company providing writing; general and content editing; marketing; public relations; report writing; and project management for clients, such as the Health Care Financial Management Association, Evanston Northwestern Health Care, North Shore Cardiology, Women in Optometry, and Commercial Builder/Architect magazine.

    • Director of Communications
      • May 2007 - Apr 2011
      • Chicago, IL

      Responsible managing the Association’s Web site, electronic communications, and magazine, including editorial planning, writing, editing, approving cover concepts and layouts, and supervising editorial staff and freelancers. Charged with overseeing the Alliance’s online publications, Web site, public relations, and social media programs. Integral part of senior management team. Extensive experience working with board and committee leadership, writers, editors, artists, vendors, and the media.Coordinated the redesign of the Web site, including developing site map and navigation, working with vendors, writing and/or editing most of the content, and approving all content, design, and navigation decisions.

    • Director of Communications
      • Apr 1988 - May 2005
      • Chicago, IL

      Responsible for the association’s national magazine, scientific journal, Web site, electronic communications, public relations, advertising, and consumer education programs. Integral member of senior management and strategic planning teams.Managed all editorial, communications, public relations, marketing, advertising, and consumer messaging and promotion programs, including newsletters, brochures, backgrounders, advertorials, and print and television public service announcements.

Education

  • DePaul University & Northestern University
    Bachelor of Arts, English and Communications & Studies in Writing

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Public Relations and Communications”

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