Bio
Experience
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Director of Marketing
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2007 - 2012
Led the overall management of an integrated marketing and communications team; accountable for the development and implementation of strategic and operational plans; supported all public facing communications.Ensured that the $3M human and financial resources were aligned with strategic business ...
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Vice President, Marketing
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2004 - 2007
Led and developed 12 associates in the direct lending group. Enacted annual marketing plans and implemented tactics to optimize operations and processes. Managed $18M marketing budget in collaboration with advertising agency.Achieved increased profitability and customer loyalty by directing the c...
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Vice President, Partner
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2002 - 2004
Leveraged photography technology to give agencies and companies more brand awareness, leads and sales. Innovated marketing, sales and product development plans. Formulated interactive programs for U.S. Army, Coke, Goodyear, Wells Fargo, Home Depot, General Motors, Darden Restaurants and more.Boos...
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Vice President, Partner
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2000 - 2002
Expanded company’s foundation and market reach beyond motorsports clientele by networking with prospects in various industries. Teamed with clients to devise interactive marketing campaigns. Led brand interaction, sponsorship activation, product launches, live marketing and lead generation.Establ...
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Vice President, Corporate Marketing
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1995 - 2000
Conceptualized strategic direction for 100+ sponsorship partners including Olympics, Disney and NASCAR. Enacted evaluation and renewal process incorporating strategic vision and financial accountability. Championed global branding awareness plans. Teamed with Coca-Cola, M&M Mars, and Visa to ...
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Partner and Chief Operating Officer
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1987 - 1995
Spearheaded daily operations for marketing firm specializing in research, advertising, sales promotion, direct marketing and public relations.Amplified capital billings from $52M to $120M.Managed research and strategic planning for Sprint, Wells Fargo Bank, United Missouri Banks and more.Recogniz...
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Education
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University of Iowa
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Burlington High School
Suggested Services
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Industry Focus. “Marketing and Advertising”
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