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Romina Nava

Marketing & Content Strategist at MUN Logic Freelance

Intro Book

Creative Strategist with years of experience in direct response marketing and performance-driven ad creation. Skilled at developing scroll-stopping Meta ad concepts weekly, combining strong hooks, pacing, and storytelling tailored to multiple avatars. Experienced in sourcing UGC creators, writing persuasive copy, and iterating creative based on performance data. Proactive, detail-oriented, and fast-moving, I thrive in high-speed environments where testing and optimization fuel growth.

Verified

Location

Mexico City , Mexico, MX

Languages

English Native or bilingual proficiency
French Elementary proficiency
Spanish Native or bilingual proficiency

Skills

Direct Response Copywriting (Meta Ads, UGC-style content)
Creative Concepting & Storyboarding (15-25 ads/week)
Video Pacing, Hooks & Scroll Psychology
Funnel-Specific Creative
UGC Creator Sourcing & Briefing
Project Management
Communication
Teamwork
Leadership
Problem Solving
Critical Thinking
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Rate

This rate is determined by the professional's skill set, client collaboration, experience and appearance on lineups.

$40.0

Hourly Rate

How This Rate is Calculated

Okay, let's see. I need to determine Romina Nava's hourly rate based on her profile. She's in digital marketing with a focus on content creation and strategy. Her experience includes roles like Marketing & Content Strategist and Digital Marketing Lead. She's been working since 2023, so around 2-3 years of experience? Wait, her current roles started in 2024 and 2025, but her earliest job was in 2023. Maybe she has about 1-2 years of experience? Wait, the dates here are a bit confusing because the end dates are in the future (2025). Maybe it's a typo or placeholder. Assuming the current year is 2023, her experience spans from 2023 to present, but the dates in the experience entries are listed as 2024 and 2025. Hmm, perhaps the dates are in a different format. Let me check again.

Her education shows a Bachelor's degree from 2019 to 2023. So she graduated recently. Her work experience starts in 2023 with Atomy México as a Marketing Coordinator until March 2024. Then she worked at Ache from June 2024 to January 2025. Then Zac Be Freelance from June 2024 to Present, and MUN Logic Freelance from January 2025 to Present. Wait, these dates are in the future. Maybe the system uses placeholder years? Maybe the actual experience is from 2020 to 2023? Or perhaps the dates are entered incorrectly. This is confusing. Maybe I should focus on the roles and skills rather than exact dates.

Her skills include Direct Response Copywriting, Creative Concepting, Video Pacing, Funnel-Specific Creative, UGC Creator Sourcing, Project Management, etc. These are in-demand skills in digital marketing. She's bilingual in English and Spanish, which is a plus, especially if she's targeting clients in multiple regions.

Location is Mexico City, Mexico. Rates can vary based on location. Freelancers in Mexico might charge less than those in the US, but since she's working with international clients (given the languages and roles), she might charge higher. The average hourly rate for digital marketing in Mexico ranges from $15 to $50 USD depending on experience and specialization. Her roles involve strategy, campaign management, and leadership, which are higher-level tasks. Considering her experience (assuming around 2-3 years), skills, and the fact she's freelancing with international clients, maybe her rate is around $35-$45 per hour. But I need to check similar profiles. Entry-level might be $20-$30, mid-level $30-$50, senior $50+. She's mid-level with some leadership roles, so maybe $35-$40. Let's go with $40 as a midpoint.

Bio

I’m passionate about creativity, strategy, and making ideas grow through digital marketing. I’m proactive and efficient, but also very approachable and easy to work with. I enjoy working closely with people, whether it’s a team or clients, because I believe good communication is key to achieving great results. I love learning, adapting fast, and finding solutions even under pressure. My background is in digital marketing and content creation, and what defines me most is my optimism and collaboration.

Experience

MUN Logic Freelance
- Marketing & Content Strategist
  - Jan 2025 - Present
  Designed and executed multi-channel campaigns across Meta Ads, Google Ads, and LinkedIn.
  Implemented A/B testing and conversion tracking to measure and improve campaign efficiency.
  Built dashboards and reports, analyzing customer behavior and campaign ROI.
  Presented data-driven strategies and performance reviews to clients.
Zac Be Freelance
- Digital Marketing Lead
  - Jun 2024 - Present
  Acted as primary liaison with brand stakeholders, advising on digital growth strategies.
  Managed Meta Ads campaigns to boost e-commerce sales, optimizing targeting and ROI.
  Built campaign reports in Google Sheets, tracking CPL and conversion metrics.
Ache
- Mexico
- Advertising Services
- 1 - 100 Employee
- Marketing & Brand Operations Support
  - Jun 2024 - Jan 2025
  Coordinated branded marketing initiatives, including paid ad campaigns for events.
  Collaborated with design and copy teams to produce high-performing creatives.
  Tracked campaign metrics and presented performance insights to clients.
Atom It Consulting Mexico
- Mexico
- IT Services and IT Consulting
- 1 - 100 Employee
- Marketing Coordinator
  - Jul 2023 - Mar 2024
  Managed newsletters and social media posts to support product launches.
  Assisted with client communications, focus groups, and product testing.
  Coordinated campaign deliverables and tracked basic KPIs.

Education

2019 - 2023

Iberoamericana University, Mexico City
Bachelor's Degree, Marketing

2019 - 2023

Services

Industry Focus. Add an industry

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Romina Nava

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100 Credits For FREE

$40.0

Hourly Rate