Experience

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  Carbon Markets Association of India

  • New Delhi, Delhi, India

  • Secretary General

    • Dec 2022 - Present
    • New Delhi, Delhi, India

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  NITI Aayog

  • Delhi, India

  • Member, CCUS (Inter-ministerial) Committee

    • May 2023 - Present
    • Delhi, India

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  EnKing International (EKI Energy Services Ltd) @enkingindia

  • Delhi, India

  • Vice President (Govt. & Media Relations)

    • Oct 2021 - Dec 2022
    • Delhi, India

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  India News Communications Ltd.

  • Noida Area, India

  • Chief Operating Officer

    • Feb 2020 - Oct 2021
    • Noida Area, India

    Responsible for the overall growth of the organization through various high-value programs through various marketing activities across a 360-degree platform for the government and private clients and responsible for P&L. Handling client servicing, pricing, product marketing, marketing communications, bidding, advertising, and public relations for various government and private clients.

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  PHD Chamber of Commerce and industry

  • New Delhi Area, India

  • Director (Special Projects; States Developemet Council; Media Relationship; YBLF)

    • Dec 2016 - Jan 2020
    • New Delhi Area, India

    As the Director (States & State Development Council, Special Projects, Media Relationship & Young Business Leadership Forum) at PHDCCI, India's National Apex Chamber, I have been handling mega initiatives of Prime Minister, President of India and various state governments also heading government bidding and media relationship verticals in all the states. Through the quality initiatives/events in association with the Government of India, State Governments and Industries, made the Chamber’s top and bottom revenue streams going up in an unprecedented way.

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  News World India

  • Noida Area, India

  • Senior Vice President Marketing, Research & Sales

    • Apr 2015 - Dec 2016
    • Noida Area, India

    As Senior Vice President of Marketing, Research, and Sales, I was heading on various responsibilities such as Channel/Product Launch and Revamp, Government and Corporate sales, Strategy & Research, Distribution Strategy, and Regularities Affairs.

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  Zee Media Corporation Limited

  • Noida Area, India

  • Vice President Marketing and Research

    • Mar 2003 - Mar 2015
    • Noida Area, India

    I was responsible for Brand Building Activities, Product Planning, Marketing Research, Concept Selling, Distribution, Events and strategic alliances for all Zee Media channels (ie Zee News, Zee Business, Zee News UP, Zee New MP, Zee 24 Taas, 24 Ghanta, Zee Rajasthan, etc) across states/markets such as Delhi, UP, MP, Rajasthan, Bihar, Maharashtra, West Bengal, Punjab and Haryana, Chhattisgarh, Haryana, and Himachal Pradesh, etc. Also strategized for media localization for Zee Media, leading to 100+ million viewers and doubled the revenue through robust and multilayered marketing activities and managed the spread of brands across diverse markets, in both mass and premium segments.

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  TV Today

  • Delhi

  • Media Research (Marketing and Content strategy)

    • Jan 2001 - Mar 2003
    • Delhi

    I was handling Media Research, Sales Strategy, Content/product planning and scheduling