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Bio

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Robyn J Isherwood is a seasoned hospitality and events professional with extensive experience in luxury lifestyle services, event planning, and management. With a strong background in customer service, social media, and event production, she has established herself as a leading expert in the industry. Her expertise spans from crafting unforgettable travel experiences to orchestrating extraordinary events, with a focus on delivering unparalleled access to the finer things in life.

Credentials

  • Basic Food Hygiene
    -
  • HSE First Aid at Work
    HSE
  • National Certificate for Personal License Holders
    -

Experience

  • Encore Lifestyle Limited
    • London, England, United Kingdom
    • Founder and CEO
      • Mar 2021 - Present
      • London, England, United Kingdom

      At Encore Lifestyle, we excel in the art of luxurious living, offering bespoke services that redefine opulence. From crafting unforgettable travel experiences to orchestrating extraordinary events, we pride ourselves on delivering unparalleled access to the finer things in life.EXPERIENCE OVERVIE...

  • Creative Events Collective
    • London, England, United Kingdom
    • Co-Founder and CEO
      • Sep 2023 - Present
      • London, England, United Kingdom

      As Co-founder and CEO of Creative Events Collective, the visionary force behind The Grotto UK, I've had the privilege of leading a team dedicated to redefining the landscape of ticketed events and entertainment. Our mission is simple yet profound: to unleash boundless creativity and expertise...

  • RJI Consultancy
    • London, United Kingdom
    • Founder and CEO
      • Jun 2019 - Present
      • London, United Kingdom

      RJI Consultancy is a portfolio of companies owned and managed by Robyn Isherwood, delivering a range of high end hospitality and lifestyle services.

  • The Estate Festival Limited
    • London, England, United Kingdom
    • Co-Founder and Director
      • Jan 2021 - Apr 2023
      • London, England, United Kingdom

      The Estate Festival was a pioneering venture that redefined the festival experience by blending music, dining, and exclusive events. Our mission was to deliver unparalleled entertainment in a luxurious setting, prioritising guest comfort, and satisfaction during the Covid 19 pandemic."The Es...

  • Gisburne Park Pop Up
    • Gisburn, England, United Kingdom
    • Co-Founder and Director
      • Jun 2020 - Jun 2021
      • Gisburn, England, United Kingdom

      As the co-founder and director of Gisburne Park Pop Up, I spearheaded the development and execution of the UK's pioneering social distancing festival, revolutionizing the events landscape in response to the challenges posed by the Covid-19 pandemic. Our innovation extended beyond festivals as...

  • Gisburne Park Estate Weddings
    • Gisburn, England, United Kingdom
    • Director of Weddings
      • Oct 2019 - May 2021
      • Gisburn, England, United Kingdom

      Working on a consultancy basis, I had the opportunity to collaborate closely with the team at Gisburne Park Estate, contributing to the rebranding, repositioning, and successful execution of the wedding venue project. Here are some key aspects of my role:BRAND IDENTITY- Development and curation o...

  • Lillingston Collection
    • London, United Kingdom
    • Director of Lifestyle by Lillingston
      • Apr 2017 - Apr 2019
      • London, United Kingdom

      Forming part of the Lillingston Collection, Lifestyle by Lillingston is an elite service of unparalleled sophistication, delivered with an ethos of total discretion and privacy. Whether clients may be seeking access to the most sought-after events or the rarest experiences in the world, or simply...

    • United Kingdom
    • Events Services
    • 1 - 100 Employee
    • Head of Luxury Events
      • Jan 2016 - Apr 2017

      KEY RESPONSIBILITIESSTRATEGIC VISION AND LEADERSHIP: Provided visionary leadership to the company, setting strategic direction and fostering a culture of creativity, excellence, and client-centricity. Directed a dynamic team of event professionals to conceptualise, plan, and execute high-profile events that exceeded client expectations and set new industry standards.BUSINESS DEVELOPMENT & EXPANSION : Formulated and executed strategic initiatives to expand Lillingston's footprint in the luxury events and lifestyle market. Identified emerging trends and opportunities, cultivated strategic partnerships, and diversified service offerings to capitalise on evolving client preferences and market dynamics.GLOBAL EVENT PORTFOLIO MANAGEMENT : Oversaw a diverse portfolio of global events, ranging from exclusive VIP experiences to large-scale luxury productions. Leveraged extensive industry networks and market insights to curate bespoke event experiences.BRAND ENHANCEMENT & POSITIONING : Elevated Lillingston's brand positioning and market presence through innovative marketing strategies and brand initiatives. Conceptualised and executed integrated marketing campaigns to showcase Lillingston's unique value proposition and reinforce its reputation as a leader in the industry.CLIENT RELATIONSHIP MANAGEMENT : Cultivated and nurtured strategic client relationships, serving as a trusted advisor and partner to high-net-worth individuals, celebrities and corporate clients. TEAM DEVELOPMENT AND EMPOWERMENT : Fostered a culture of excellence, creativity, and collaboration within both teams, empowering team members to unleash their full potential and drive innovation. Provided mentorship, guidance, and professional development opportunities to nurture talent and cultivate a high-performance team culture.

    • Business Manager and Senior Event Producer
      • Jan 2015 - Dec 2015

      KEY RESPONSIBILITIES COMPANY REBRAND : Spearheaded a comprehensive rebranding initiative to align the company's visual identity with its ethos of luxury and refinement. Over six months, meticulously crafted and redesigned all aspects of the brand's image, from digital platforms to physical collateral, ensuring a cohesive and compelling representation of Lillingston's unparalleled services.BUSINESS DEVELOPMENT : Drove the expansion of the Luxury Lifestyle and Leisure division, capitalising on the growing demand for bespoke concierge services in the luxury hospitality and travel sectors. Developed tailored travel packages and concierge offerings to cater to discerning clients seeking unparalleled experiences worldwide.GLOBAL TRAVEL MANAGEMENT : Orchestrated seamless travel experiences for clients, managing all aspects of logistics, accommodations, and on-the-ground operations for exclusive events and excursions. Curated bespoke travel itineraries for high-profile events such as the Super Bowl in Phoenix, private golf tournaments in Pebble Beach, and VIP experiences at major cultural and sporting events worldwide.EVENT PRODUCTION : Continued to lead the production of high-profile private events, ensuring flawless execution and unforgettable experiences for clients. Organised standout events such as a grand Bar Mitzvah at Kensington Palace, the prestigious Goffs Horse Auction featuring 15 horses on parade, and an exclusive birthday party at Spring restaurant featuring a surprise performance by George Ezra.HOSPITALITY ACCESS : Secured coveted hospitality tickets and VIP experiences for clients at events including , Superbowl, Indian Wells, Rolland Garros, Ascot, the US Open, Wimbledon, and the Rugby World Cup. Facilitated exclusive access to cultural and entertainment events such as London Fashion Week and the MTV Awards in Milan, enhancing client experiences with unparalleled luxury and sophistication.

    • Senior Event Producer
      • Mar 2014 - Dec 2014

      Lillingston stands as a beacon of creativity and sophistication in the event industry, shaping unforgettable experiences for clients worldwide for over two decades. Renowned for their bespoke approach, Lillingston's events are singular moments of beauty and wonder, meticulously crafted to exceed expectations and leave a lasting impression.KEY RESPONSIBILITIESEVENT PRODUCTION : Collaborated closely with senior management to grasp the intricacies of producing private events in the distinguished Lillingston style. Contributed to the execution of a diverse portfolio of events, including graduation boat parties, themed birthdays, and destination weddings in iconic locations like Lake Como and Tuscany.CORPORATE EVENTS : Collaborated in crafting exceptional corporate events tailored to the needs of esteemed clients. Strengthened relationships with corporate partners and contributed to the planning and execution of prestigious events for organisations such as JP Morgan and Huawei.CLIENT LIASON : Facilitated seamless communication and coordination with high-profile clients and luxury partners to ensure the flawless execution of events. Upheld Lillingston's reputation for personalised service and attention to detail, fostering long-term relationships built on trust and excellence.CREATIVE CONCEPTULISATION : Leveraged a keen eye for detail and a flair for creativity to contribute to the design and development of unique event concepts. Infused each event with Lillingston's signature style and stardust, ensuring a memorable and immersive experience for every guest.EVENT COORDINATION: Orchestrated all aspects of event logistics, from venue selection and vendor management to budgeting and scheduling. Managed a diverse team of staff and suppliers, ensuring efficient collaboration and smooth execution of events of varying scales and complexities.

  • Made Up Ltd
    • London, United Kingdom
    • Business Development Manager
      • Sep 2013 - Mar 2014
      • London, United Kingdom

      COMPANY OVERVIEWMade Up Ltd. has a storied history dating back to the 1990s when they played a transformative role in the rise of Hed Kandi to legendary status. Over the years, Made Up has blazed a trail that stretches from the vibrant nightlife of Ibiza to the farthest corners of the globe. Whil...

  • GSP Ltd.
    • London, United Kingdom
    • Event Producer
      • Jul 2011 - Aug 2013
      • London, United Kingdom

      COMPANY OVERVIEWGSP Ltd. is a renowned event production company with a rich history dating back to 1997. As a leading boutique events agency, GSP has earned an impeccable reputation for its commitment to creativity, meticulous attention to detail, and an unwavering passion for delivering extraord...

    • United Kingdom
    • Events Services
    • 1 - 100 Employee
    • Event Manager and Marketing Designer
      • Aug 2008 - Jul 2011

      COMPANY OVERVIEW The Admirable Crichton was renowned for curating exclusive and prestigious events with Johnny Roxburgh at the helm, blending sophistication with creativity to deliver unforgettable experiences for clients across London.KEY RESPONSIBILITIES Event Management: Orchestrated a diverse range of events, accommodating guest lists from intimate gatherings to large-scale affairs of up to 2000 attendees. Required meticulous planning, exceptional communication, and teamwork skills.Team Leadership: Managed and coordinated over 100 staff members per event, ensuring smooth event setup and flawless execution. Fostered a collaborative work environment to maintain high standards of service.Marketing Design: Designed compelling marketing materials that effectively showcased the company's offerings, contributing to substantial cost savings while maintaining brand integrity and impact.My time as an Event Manager and Marketing Designer at The Admirable Crichton was marked by a commitment to excellence in event execution and marketing strategy, contributing to the company's reputation as a leader in the industry. This really was the beginning of my journey into Luxury Events.

    • Placement Student
      • May 2008 - Aug 2009

      During my one-year supervised work placement at The Admirable Crichton, a renowned event company in Europe with Johnny Roxburgh, I played an integral role in various departments, gaining invaluable experience across the events industry.KEY RESPONSIBILITIES Sales Office: Managed communication with esteemed clients and suppliers, supporting a party designer in project management. Facilitated seamless collaboration between clients, contractors, and senior management.Marketing: Designed and produced promotional materials utilised by clients and Royal Warrant Holders, enhancing the company's brand visibility and engagement.Menu Design: Conceptualised bespoke menus tailored to clients' preferences, showcasing creativity and meticulous attention to detail. Spearheaded the development of seasonal canape tray designs.Kitchen: Acquired essential culinary skills and thrived in high-pressure environments during event execution, ensuring impeccable service delivery.Cellar: Revamped wine lists, crafted enticing cocktail menus, and mastered database operations to optimize inventory management and client satisfaction.Staffing Department: Managed staffing logistics and transportation for events, streamlining operations through effective database utilisation. Assisted in the recruitment process to onboard skilled staff.Atelier: Collaborated closely with Johnny Roxburgh, senior management and designers, contributing to the success of prestigious international events through innovative ideas and execution.My time at The Admirable Crichton was characterised by a proactive approach to teamwork and a commitment to delivering excellence in every task undertaken, earning recognition for fostering a positive work environment.

    • NPLQ LIfeguard
      • Jun 2005 - Jun 2008
      • Clitheroe

      As an NPLQ Lifeguard at Ribblesdale Swimming Pool, I held significant responsibility for ensuring public safety. Working within a cohesive team, we maintained a clear and structured communication network to uphold the highest safety standards. Alongside overseeing the welfare of pool users, I dil...

    • Event Assistant
      • Sep 2006 - Jan 2008
      • Accrington

      I initially approached Supersocial Events to assist with organising the CRGS sixth form prom, for which I served as the lead organiser. Following the resounding success of the event and my demonstration of keen dedication and organisational expertise, I was offered a position to assist with the p...

    • Bar Tender
      • Jun 2005 - Jun 2007
      • Clitheroe

      At Clitheroe Rugby Club, I assumed the role of Bar Tender, overseeing operations during match days and private functions. Clear communication with my team was paramount to ensure efficient and exemplary service, highlighting my strong leadership skills. Additionally, I managed weekly stocktaking ...

    • Placement Student
      • Feb 2006 - Feb 2006
      • Manchester, United Kingdom

      During a one-month placement at Marriott Worsley Park Hotel & Country Club, I had the opportunity to immerse myself in various sectors of the hotel, working closely with top management. Each day presented a new department to explore, providing hands-on experience and valuable insights into th...

    • Floor Supervisor
      • Jun 2001 - Jun 2005
      • Chatburn

      As a newcomer to the workforce, my first job at the Pavilion Coffee House was a formative experience that laid the foundation for my career journey. In this role, I learned the fundamentals of customer service, honed my communication skills, and gained valuable insights into the operations of a b...

Education

  • 2007 - 2011
    Oxford Brookes University
  • 2010 - 2010
    Southern Cross University
  • 2005 - 2007
    Clitheroe Royal Grammar School

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Industry Focus. “Events Services”

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