Experience

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  Carl Zeiss Meditec AG

  • United States

  • Trade Show Specialist

    • Oct 2021 - Present
    • United States

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  Independent Contractor

  • Marketing, Trade Show & Events Consultant

    • Jun 2013 - Dec 2021

    I assist with event budget preparation, service order placement, housing, attendee registration, on-site event and booth supervision. Past events that I have worked on for clients include HIMSS16 (Health IT Conference), Dreamforce, American College of Gastroenterology, American Academy of Dermatology, Consumer Electronics Show. My prior experience on both the client-side and vendor service side has proven to be extremely beneficial in cost-savings for my clients and in executing direction of activities.

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  Trend Micro

  • Cupertino, CA

  • Event Manager Consultant

    • Nov 2015 - Mar 2016
    • Cupertino, CA

    I managed logistics including all trade show events and activities for Trend Micro's participation at the HIMSS'16 convention in Las Vegas. My responsibilities included creating and monitoring the event budget; placing orders and submitting payments; being the key liaison with the HIMMS Association, the housing bureau, and the convention's general contractor. I directed the exhibit house regarding booth design and budget; helped create and organized booth raffle along with selecting booth give-aways and prizes. I arranged all housing for company's attendees and sent out updates to sales team and executive management. I provided on-site booth labor supervision and ensured all aspects were running smoothly. Post-show, I generated a leads report and a summary comparison of budget and actual costs.

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  George P Johnson Experience Marketing

  • San Francisco Bay Area

  • Project Manager (Temporary position)

    • Jul 2015 - Oct 2015
    • San Francisco Bay Area

    Provided project management and execution of registration program operations. Assisted with projects related to the exhibitor and attendee registration for various events including Salesforce’s annual conference, Dreamforce, Workday Inc.'s annual Workday Rising, and Gartner’s Annual Symposium. I worked on-site and both Dreamforce15 followed by the Gartner's Annual Symposium.

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  ProExhibits

  • Account Executive

    • Jan 2009 - May 2013

    Marketed three-dimensional environment and event strategies for tradeshows, mobile marketing, permanent installations and more. I specialized in exceeding client expectations, exemplified by a nearly perfect (99%) customer satisfaction rating for design, production and management services. I attained the best possible solution for each of my clients and built long-lasting partnerships.

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  Elan Pharmaceuticals

  • Sr. Manager, Professional Services

    • 1998 - 2002

    Managed, organized and facilitated Elan's participation in conventions, seminars, meetings and special events.Spearheaded the consolidation of the company's tradeshow program and implemented integrated marketing strategies. Collaborated with executive management, product management and salesand marketing to create product messaging and corporate identity consistency.

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  Exhibitgroup/Giltspur

  • San Francisco Bay Area

  • Account Executive

    • 1994 - 1998
    • San Francisco Bay Area

    Marketed tradeshow booth solutions and promoted integrated marketing strategies to key decision makers.

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  ALZA Corporation

  • Palo Alto, CA

  • Area Administrator

    • 1976 - 1989
    • Palo Alto, CA