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Robin Tobor is a seasoned marketing professional with 30+ years of experience in foodservice marketing, product development, and brand management. He has held leadership positions at top companies, including Mission Foods, Mrs. Crockett's Kitchens, and Arrow Industries.

Experience

    • Consultant Foodservice Marketing
      • Oct 2013 - Feb 2014
      • Saginaw, Tx

      Fresherized Foods is an innovator in High Pressure Processing of Avocado and Salsa Products. Wholly Guacamole is the market leader in the category. Responsible for developing successful growth initiatives and strategies for the Foodservice Division.

    • United States
    • Food Production
    • 700 & Above Employee
    • Director of Marketing
      • Feb 2005 - 2013

      Mission Foods is the largest Tortilla and Tortilla related products manufacturer in the world. Managed all marketing activities for Mission Foodservice Division. Developed and implemented marketing plans and budget. Managed and directed all outside agencies-Strategic Marketing Agency, Interactive Agency, Culinary Agencies and Fulfillment House. New product and packaging expertise. Channel specialization.

    • Marketing Manager
      • Jan 1999 - Feb 2005

      Managed all Foodservice Marketing activities.

  • Mrs. Crockett's Kitchens
    • Fort Worth, Texas
    • Marketing Manager
      • Jun 1995 - Jan 1999
      • Fort Worth, Texas

      Mrs. Crockett's Kitchens was a $190 million dollar company manufacturing and marketing a multi-category line of premium refrigerated salads for the Foodservice industry.

  • Arrow Industries
    • Carrollton, Tx.
    • Product Manager
      • Jun 1993 - Aug 1994
      • Carrollton, Tx.

      A $250 million dollar division of ConAgra, manufacturing, processing, and packaging private label food products and consumer products for the Foodservice industry.

  • Design Foods
    • Fort Worth, Tx.
    • Product Manager
      • Jan 1981 - May 1993
      • Fort Worth, Tx.

      A $200 million dollar Division of Sara Lee Corporation, manufacturing and marketing customer convenient food products for the Foodservice Industry, primarily center of the plate products.

Education

  • The University of Texas at Austin
    Bachelor of Science, Psychology
  • Stanford Advanced Project Management Certificate Program

Suggested Services

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Industry Focus. “Food and Beverages”

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