See How Many Clients You're Missing Each Month

Simply enter your business email & Topline AI Agent will show you.

Bio

Generated by
Topline AI
Robin Morgasen is a seasoned marketing professional with 24 years of experience in marketing communications, public relations, and content development. She has managed marketing teams, developed B2B marketing strategies, and led successful marketing communications programs. Robin holds a BA in Journalism from Keene State College.

Experience

    • United States
    • Information Services
    • 700 & Above Employee
    • SENIOR MANAGER, INTERNAL COMMUNICATIONS
      • Jul 2016 - Present

      Drive internal communications programs to ensure employees across multiple locations worldwide are informed and engaged. Manage the company's intranet and direct improvements to the site to enhance the employee experience.Direct the company's all-hands meetings in coordination with the CEO.Manage special company events, from employee service days to multi-day training activities.

    • SENIOR MANAGER, MARKETING COMMUNICATIONS
      • May 2000 - Jun 2016

      • Develop B2B marketing strategy and plans to generate sales leads, strengthen customer satisfaction, leverage partnerships, and extend the company's position as a thought leader in its industry.• Manage a marketing team to drive execution of marketing activities, including content development, lead generation, lead nurturing, social media and event planning.• Write and edit C-Suite speeches and presentations.MANAGER, MARKETING COMMUNICATIONS (2006-2012)• Marketing communications team covering tradeshows and company events, Web services and content marketing.• Managed team responsible for everything from trade shows to content marketing to digital marketing and social media.• Collaborated with Sales, Business Development and Product Management teams to develop effective marketing tools and activities to drive sales.WRITER (2000-2006)• Blogged for company blog• Wrote and edited articles, press releases and other corporate communications.• Published a series of newsletters to targeted audiences to drive sales leads and demonstrate the company's thought leadership on important issues related to our industry.

    • Region Outreach Director for New England
      • 1995 - 2000

      • Led a successful marketing communications program across 6 New England states to attract applicants to the federal Job Corps vocational training program for disadvantaged youth. • Developed the New England Job Corps' initial Web presence• Drove creative concepts for marketing collateral and...

    • Interim Executive Director
      • 1994 - 1995

      • Led a multi-program organization serving victims of domestic violence in metro-west Massachusetts• Managed operations• Secured grants to fund operations and special programs• Managed shelter, hotline and administrative staff• Recruited members to the organization's board of directors

    • Education & Fundraising Coordinator
      • 1991 - 1994

      • Led the organization's public relations, community outreach and fundraising programs• Spoke on television and radio, and at public and corporate events to raise awareness of domestic violence• Built an active speakers bureau to train volunteers for domestic violence victim advocacy• Initiated the organization's annual Voice for Justice Awards event to raise money and awareness

    • Journalist
      • May 1988 - Feb 1991
      • Manchester, NH

      Reported on trials, government and general news and features for daily news publication.

Education

  • Keene State College

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

Looking to Create a Custom Project?

Need a custom project? We'll create a solution designed specifically for your project.

Get Started

References

Social Profiles

Community

You need to have a working account to view this content. Click here to join now

Similar Profiles