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Robin Ehrenzweig

Head of Product Development and Supply Chain at Touchstone Crystal
Intro Book
Marketing executive with 20+ years of experience driving business growth and leading cross-functional teams.
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Location
Raynham, Massachusetts, United States, US
Skills
  • Marketing
  • Marketing Strategy
  • Marketing Management
  • Consumer Products
  • Product Marketing
  • Show all
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Bio

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Robin Ehrenzweig is a seasoned marketing executive with 20+ years of experience in developing and executing marketing strategies for consumer products, leading cross-functional teams, and driving business growth. She has held various roles, including Director of Marketing, Vice President of Marketing, and Head of Product Development and Supply Chain.

Experience

  • Touchstone Crystal
    • United States
    • Retail Apparel and Fashion
    • 700 & Above Employee
    • Head of Product Development and Supply Chain
      • May 2023 - Present

    • Event and Operations Management
      • May 2017 - Apr 2023

  • Wildtree Herbs, Inc.
    • Lincoln, Rhode Island
    • Director of Marketing
      • Jun 2016 - May 2017
      • Lincoln, Rhode Island

  • Pure Haven Essentials
    • Warren, RI
    • Vice President of Marketing
      • Jan 2014 - May 2016
      • Warren, RI

  • Princess House
    • United States
    • Manufacturing
    • 700 & Above Employee
    • Vice President Marketplace Initiatives
      • 2006 - 2013

      Led Marketing, Communications, Product Development, Training, Sales Incentive and Event teams to create and execute initiatives to motivate Field Sales Force. Initiatives resulted in increased recruiting, Filed Sales Force numbers, net sales and ultimately company profitability. Marketplace Initiatives team included 30-40 mission driven and creative team members.

    • Director of Marketing
      • Sep 2005 - Dec 2005

      Brought back to Princess House to lead promotional marketing plans, cause relationships and public relations efforts. Promoted in three months to Vice President.

  • PartyLite
    • Plymouth, Massachusetts
    • Director of Marketing, International Markets
      • 2001 - 2005
      • Plymouth, Massachusetts

      With International marketing team members, created strategic brand, product and promotional marketing plans for nine country businesses. Reviewed budgets and P&L performance. Developed team to analyze marketing results for promotion plans and product sales. Team member for new market and business model research and testing - including Mexico, Australia, Nordic markets.

  • Princess House
    • Purchasing Agent
      • 1999 - 2001

  • Princess House
    • Marketing Analyst
      • 1997 - 1998

  • Princess House
    • Sales Analyst
      • 1995 - 1996

Education

  • 1985 - 1989
    Boston College
    BS, Business Management/Marketing
  • 1997 - 1999
    Bryant University
    MBA, Marketing

Suggested Services

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Industry Focus. “Consumer Goods”

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