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Rita Fraser is a seasoned executive assistant with 20+ years of experience in administration, marketing, and sales support. She has worked with top brands like Dunkin' Brands, Inc. and HPG Brands, providing administrative support, coordinating events, and managing relationships with key vendors. With expertise in marketing, sales, and employee training, Rita has a strong background in supporting senior-level executives and driving business growth. She holds a strong skill set in Microsoft Office, Salesforce.com, and has experience with trade shows and marketing events.

Experience

    • United States
    • Banking
    • 1 - 100 Employee
    • Executive Assistant
      • Jan 2021 - Present

    • Executive Assistant
      • Jan 2021 - Present

  • HPG
    • Braintree, Massachusetts, United States
    • Executive Assistant
      • Oct 2018 - May 2020
      • Braintree, Massachusetts, United States

      As the Executive Assistant under the general supervision of the Senior Vice President Sales, a wide variety of functions were performed around planning and organizing within the diversified and administrative work function that supported the successful completion of department functions, goals, and objectives.

    • United States
    • Food and Beverage Services
    • 700 & Above Employee
    • Sr. Construction & Development Assistant
      • Jun 2013 - Jan 2018

      As the Executive Assistant, provided administrative support to the Sr. VP Development. and to his direct reports.• Participated in the tracking of active projects within Development.• Assisted in the meeting planning & preparation of presentations and reports for the Development organization including All Development Calls and high-level Franchisee meetings.• Coordinated internal and external meetings including conference calls, skype and webinars.• Assisted with the budget review and tracking on a monthly basis.• Managed Dunkin’ Brands relationship with key vendors including the International Council of Shopping Centers (ICSC). This included the handling of all regional meeting logistics and direct participation in the NY and Las Vegas Conventions that are held yearly. Collaborated and contributed to marketing regarding event coordination, registration, collateral materials, product, participation including identifying appropriate shows and complete management of the show as well as creative and messaging. Participated in several regional and national trade shows; real estate conventions that network brokers, landlords, franchisee candidates and retailers. Key player in the marketing and logistics planning for all trade shows ensuring a return on investment.• Coordinated internal and external meetings including setting up conference calls and webinars.• Greeted and escorted guests, meeting attendees and business partners.• Scheduled meetings and travel arraignments for Sr. VP Development and staff.• Assessed, changed and enhanced departmental systems, processes and procedures.

    • Sr. Development & Construction Assistant
      • 2013 - 2016

    • Specialist
      • 1978 - 2010

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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