Experience

• 

  Impact for Community Development

  • Egypt

  • Senior Marketing Manager

    • Feb 2024 - Present
    • Egypt
• 

  Allianz

  • Unit Manager

    • Oct 2017 - Present

    Support positioning company as a leading financial services provider in Egypt by developing and implementing an integrated market communication program (IMC) that promote company brand, offerings, service and support distribution activities.

  • Assistant Manager

    • Jan 2015 - Present

    Designing and implementing products’ communication activities and promotionalmaterials for the sales channels.Responsible for new products/service launch campaigns & all related materials.Regularly review and develop sales and service centers, branches, preferred partners, andother points of sales branding and customer service experience.

  • Senior Marketing Specialist

    • Dec 2013 - Dec 2014

    Participate in identifying branding and brand communication activities that lead to morebrand visibility and push sales.Lead the brainstorming and focus group sessions with sales channels / clients for newcommunication plans, concepts and ideas.

  • Marketing Specialist

    • Jan 2010 - Nov 2013

    Writing and distributing press releases and maintaining contacts with the media.Managing the production of marketing materials, including leaflets, posters and flyers - thiscan involve writing and proofreading copy and liaising with designers and printers.

  • Marketing Coordinator

    • Dec 2008 - Dec 2009

    Initiating and managing all marketing activities related to the assigned products including: Launching campaigns for new products. Developing and supplying all needed POS materials for the perspective products. Coordinating with the PR agency on all press campaigns, and media planning related to theassigned products.Monitoring the marketing warehouse to ensure the availability of the POS needed materialsand the supply of most up to date POS materials in the market.Monitoring competitors’ activities.

• 

  Egyptian Media Production City

  • Marketing Specialist

    • Dec 2007 - Dec 2008