Experience

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  JR Associates

  • CMO

    • 2010 - Present

    Provide marketing, new product ideas, product development, product validation, customer support and off-shore sourcing for some of the leading consumer CE, Multi-media, CEDIA installer and Pro Audio brands. The global CE marketplace has undergone significant changes in its customers and distribution, driven by many new, evolving technologies. Plus the distribution channels have become multi-segmented, forcing a major challenge for the brands to become more creative in their new products while delivering profitability. Well versed in new technologies and how they compliment and integrate into new innovative products.

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  Harman International

  • Sr. Product Marketing Manager

    • 2005 - 2010

    Directed the world-wide product development/marketing for Harman/Kardon audio/video products. Awarded multiple patents and was the primary liason for crucial IP sources and key silicon providers. Sales, profit and market share increased significantly for the brand during my tenure. Additionally I was the primary product presenter for press events, trade shows and sales meetings.

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  JR Associates

  • CMO

    • 1997 - 2005

    Self-employed as an independent contractor to many leading CE brands including Apple, Dell Audio, JBL and Harman/Kardon for multi-media and audio/video products. Developed several exclusive products that achieved significant sales, exceptional profit margin, market acceptance, top rankings in published test reports and best innovation awards in leading global trade shows.

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  Sherwood/Inkel Corporation

  • Sr. Vice President, Marketing

    • 1990 - 1996

    Created and implemented a master platform development plan for audio/video products. The products were first introduced under the Sherwood brand and then the following year, the basic platforms were available for OE customers. These products were sold by the primary Japanese, USA and European brands. On the marketing side, we authored certain strategic business plans and managed an extensive PR/marketing compaigns to increase brand awareness with the leading trade and consumer publications resulting in multiple Best in Class and Best Buys awards.

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  Vector Research

  • Sr. Vice President, Marketing

    • 1986 - 1990

    Vector Research was a sheltered distribution line of home audio/video and car audio products handled exclusively in assigned, global regions. The brand was quite unique in that its marketing and product input was drawn from a panel of its distributors. Our primary task was to moderate their input and create a marketing/product plan to meet their sales and economic objectives. Our team would manage the product development plan and source the target products from the Orient. In our distributors, the Vector Research line delivered the highest profit margin.

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  Marantz, Sony-Superscope

  • Sr. Vice President, Global Marketing and Product Development

    • 1972 - 1986

    Marantz was a subsidiary of Sony-Superscope and the exclusive USA distributor of Sony Home and Car Audio Tape Players/Products. Sony-Superscope sales was one of the leading global audio/video suppliers and its sales $ exceeded $400 million. Sony-Superscope was the 1st CE brand to be listed on the NY stock exchange. The Marantz audio products were ranked 2nd in global sales $. Our development, marketing and sales team had many product achievements and awards.