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Richard Martin is a seasoned marketing executive with 32 years of experience in marketing strategy, leadership, and management. He has founded and led multiple marketing communications firms and has taught at Saint Peter's University. Martin has a Master's degree in Human Resources Management/Personnel Administration, Computer Sciences from The George Washington University - School of Business, and a Bachelor's degree in Mass Communication/Media Studies from John Carroll University.

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Chief Executive Officer
      • Jan 2022 - Present

    • President
      • Jun 1992 - Apr 2022

      Formed Kollins Communications to continue in the marketing communications arena with the mission to be a thought leader, to inspire, and empower customers to visually enhance their brand and messaging through the use of effective marketing communication techniques. 

Kollins aspires to be the team of choice for marketing departments, advertising agencies, and fellow trade firms by shaping remarkable visual elements and effective messaging.

  • RJ Martin Company, Inc.
    • Paramus, New Jersey
    • President
      • Oct 1974 - Jun 1992
      • Paramus, New Jersey

      Founded marketing communications firm aimed at corporate/retail branding and training with slides, multimedia, graphics, photography, live events, trade shows and video production.

  • Saint Peter's University
    • Jersey City, New Jersey
    • Adjunct Professor, College of Education
      • Sep 1967 - May 1974
      • Jersey City, New Jersey

      Taught prospective educators television in education courses with hands on experience to introduce them to the use of television as a distance learning teaching medium.

  • West Point Black & Gold Football Network
    • U.S. Military Academy, West Point, New York
    • Executive Producer
      • Aug 1971 - Dec 1973
      • U.S. Military Academy, West Point, New York

      Owned and operated radio network covering West Point Football with 25-35 stations.

  • CBS Corporation
    • West 57th Street, New York, NY
    • Assistant to VP/General Manager Operations - NY/Washington/Los Angeles
      • Jan 1967 - Nov 1971
      • West 57th Street, New York, NY

      Managed and coordinated projects including: infrastructure organization for color TV broadcasting; data base inventory control of recording media; work flow between production centers; cartoon frame animation using video recording.

  • WCBS-TV
    • West 57th Street, New York, NY
    • Producer
      • Aug 1966 - Jan 1967
      • West 57th Street, New York, NY

      Producer: News & Public Affairs, Metro Area Elections, Special Events

    • 1LT, USAR
      • Apr 1963 - Jun 1966

      OIC TV Division at US Army Transportation School, Ft Eustis, VA — fixed/rotary wing maintenance training.

  • DePaul University
    • Chicago, Illinois
    • Producer, The University Broadcast Association
      • Nov 1962 - Jun 1963
      • Chicago, Illinois

      Produced news and public service programming for the consortium of Chicago Universities on local telelvision stations.

Education

  • 1964 - 1966
    The George Washington University - School of Business
    Master’s Degree, Human Resources Management/Personnel Administration, Computer Sciences
  • 1958 - 1962
    John Carroll University
    Bachelor’s Degree, Mass Communication/Media Studies
  • 1954 - 1958
    Loyola Academy, Chicago IL
    High School

Suggested Services

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Industry Focus. “Marketing and Advertising”

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