Okay, let’s calculate this. Richard has a mix of skills that are in demand, but his role seems to be more on the administrative side. His experience with Quickbooks and event planning is valuable, but not typically high-paying. Skills like Microsoft Office, Facebook, and Twitter are also in demand, but not at a high level. Considering his location in New York, the cost of living is high, which might impact his hourly rate. Based on national averages for administrative professionals in New York, I estimate his hourly rate to be around $75, which is a bit on the lower side. However, considering his skills and experience, it's a reasonable estimate.