Experience

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  K-Flex Packaging Systems

  • San Francisco Bay Area

  • President

    • Jul 2016 - Present
    • San Francisco Bay Area

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  PPiTechnologies Group

  • Greater Los Angeles Area

  • Western United States Sales

    • Aug 2013 - Present
    • Greater Los Angeles Area

    Capital Equipment sales focusing on automated flexible packaging solutions. Independent Agent with exclusive Western United States territory. Consistently exceeds multi-million dollar annual budget and wins distributor of the year.*2014, 2015, 2016, 2017, 2019, 2020, 2021 Distributor of the Year

• 

  M3 Fight & Fitness

  • La Crescenta-Montrose, CA

  • Owner

    • Aug 2012 - Aug 2014
    • La Crescenta-Montrose, CA

    Owner and operator of 3,000 square foot mixed martial art facility with 12 employees and over 200 members.* Managed, trained and developed staff* Led marketing efforts* Designed and implemented sales and retention structure and policy* Analyzed financials* Led instructor training workshops

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  PepsiCo

  • Distribution Beverage Manager

    • Jun 2010 - Jul 2013

    Subject Matter Expert on Pepsi Beverages Company products marketed and sold through qualifying Foodservice Distributors. Responsible for setting up Bag-In-Box, Bottle and Can (B&C) and Fountain Cup products and initiatives available to FSDs for sale to independent/local/street restaurant customers. Main conduit between Pepsico, Pepsi Beverage Company and broadline distributors. • Transitioned Local Transformation corporate initiative from pilot to national launch• Led 15 Pepsi sales representatives and directed two channel teams for Local Transformation• Managed Sysco Ventura, Sysco San Diego and Sysco Los Angeles for Pepsi Beverages and grew the business by 3,499%, 2,051% and 1,570%, respectively (2009-2012 fountain gallon growth).• Sysco Los Angeles Supplier of the Year Nominee FY 2011

  • Customer Development Manager

    • Nov 2009 - Jun 2010

    • Extensive training on PepsiCo’s five lines of business and the 4-step selling process• Generated new fountain business and set program standards for expansion implementation• Achieved the first fountain installation via broadline distributor (Western US) and first National Drive 5 award• Top sales representative in the National Local Transformation program

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  Beverage Pouch Group

  • Market Manager

    • Jul 2008 - Oct 2008

    Responsible for Market Management for the Beverage Pouch Group within the United States.Collect and analyze market data to evaluate existing and potential customers and markets.Travel throughout the United States to visit key customer accounts and tradeshows.In-depth training on the company’s product lines and packaging equipment.Report directly to the President and CEO.

  • Sales Promotions Coordinator

    • Sep 2007 - Jun 2008

    In charge of area sales and promotions. Introduced product to the Santa Barbara area. Measured on new account sales and volume growth based on promotional events.

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  Costco Wholesale

  • Mountain View, CA

  • Sales

    • Jun 2005 - Jun 2006
    • Mountain View, CA

    Experienced in high-end jewelry and electronic sales. Proficient in cash register use. Took advantage of member interactions and made sure they left with a positive shopping experience. Maintained a professional, member - orientated attitude in accordance with company policy.

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  Jamba Juice

  • Los Altos, CA

  • Manager

    • May 2003 - May 2005
    • Los Altos, CA

    Responsibilities included employee hiring, training and development, product ordering, product rotation and stocking, weekly inventory, product variance control, payroll, scheduling, labor tracking, sales planning/tracking, and customer service.Increased store productivity by hiring and training only the most qualified people, reducing labor costs and limiting inventory variance.Increased average check by implementing an “up-selling” (suggestive selling) program.Attended Management and Training the Trainer seminars at Jamba Juice corporate offices.