Experience

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  Rhonda E. Lange and Associates, LLC

  • Baltimore, MD

  • CEO

    • Jul 2014 - Present
    • Baltimore, MD

    Rhonda E. Lange's business strategy is to facilitate the growth of an organization by focusing on and developing their mission, vision and brand through marketing and operations management. The current business environment is full of opportunities; using technology and strategic processes enable an organization to remain competitive in the digital landscape as well as clearly defining each business' target market in order to meet the needs of their customers. Here a few of her main goals and areas she works on with other business leaders:• Collaborate with business leaders and team to define organizations mission and vision• Develop the brand through a strategic plan and clearly defined goals• Analyze the industry to determine the target market and competition• Design marketing strategy using an appropriate mix of traditional and social media marketing to target specific market• Create strategic business partnerships that allow businesses to work together for a common goal• Study and research trends in general economy and specific industry to anticipate change and remain competitive• Implement systems and processes to streamline operations to maximize efficiency • Determine brand ethos • Team and business leader coaching to inspire and motivate • Analyze Financial statements to determine position of organization allowing for future planning and allocation of resources

• 

  Rhonda E. Lange and Associates DBA R. E. Lange Promotions

  • Baltimore, Maryland Area

  • CEO

    • Sep 2014 - Dec 2014
    • Baltimore, Maryland Area

• 

  The Sawyer Group

  • Baltimore, Maryland Area

  • Director of New Business

    • Mar 2007 - Jul 2013
    • Baltimore, Maryland Area

    • Implemented and developed paperless system for entire office, dramatically increasing the level of service and sales for a multi-million dollar investment firm • Tracked and maintained sales goals, becoming a top producing agency in 2011 and 2012• Sales increased from 12 million to 26 million within two years of my employment• Supervise and maintain all compliance requirements for company• Manage and service over 2,000 clients with a diverse portfolio of investments with timeliness and efficiency in a demanding environment• Process, evaluate, manage all new business accounts for entire agency with sales over Thirty-Four million annually, approximately 60-70 accounts per month in new business, • Responsible for all new business including Mutual Funds, Annuities, Long-Term Care, and Life Insurance• Create and maintain business relationships with the largest insurance and securities firms in the world to expedite the transfer of assets while mastering the process of diverse company procedures • Advance knowledge of estate planning process including tax and retirement strategies, annuities, mutual funds, and life insurance; trusts, wills, and other legal contracts

• 

  13th Floor

  • Baltimore, Maryland Area

  • General Manager

    • 2006 - 2007
    • Baltimore, Maryland Area

    • Developed systems to reduce liquor costs by 10% , saving the company over $35,000 annually• Created and maintained financial statements to track and record sales showing a 30% increase in sales under my supervision• Interviewed, trained, inspired, and supervised staff , increasing the level of customer service and satisfaction• Responsible for all daily operations of the lounge• Designed all marketing and promotional strategies• Authored and negotiated contracts for entertainment and catering events for Baltimore’s premiere catering company