Experience

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  Madam Republic

  • Australia
  • Advertising Services
  • 1 - 100 Employee

  • Marketing and Digital Director

    • Aug 2023 - Present

  • Client Relationship Manager

    • May 2022 - Present

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  Tennis For Kids

  • Brisbane, Queensland, Australia

  • Sales And Marketing Specialist

    • Nov 2021 - May 2022
    • Brisbane, Queensland, Australia

    Tennis FOr Kids is a vibrant and innovative company that specialises in delivering tennis coaching and junior fixture programs in Brisbane. We currently partner with 22 Brisbane based schools with over 1,900 students enrolled in our lessons. We pride ourselves on our brilliant coaches who are handpicked and provided with extensive training, child saftey trainging and are mentored by some of the top Brisbane tennis players. Our drive and purpose is to see kids fall in love with the game by providing a fun and inclusive tennis program from the grass roots. We also offer local businesses to partner with us in an exclusive marketing and branding opportunity to help drive brand awareness in the partnered schools and additional flagship events we have throughout the year. Please reach out if this is something your brand would be interested in taking part of and we will send through further information.

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  Symmetry Design

  • Brisbane, Australia

  • Co-Founder

    • Jul 2015 - Jan 2020
    • Brisbane, Australia

    Symmetry Design founders, Andy and Rhi, have rarely adhered to the status quo and Symmetry Design is no different. In 2015, they sold much of their belongings, quit their jobs and left Australia to see what the World had in store for them. It was on their adventure through Western Europe that their passion for design, in particular furniture, was magnified. On their return they took the leap of faith and Symmetry Design was born.​Pairing Andy's furniture making skills and Rhi's love of interiors the couple crafted Symmetry Design. Working together to design beautiful furniture they draw inspiration from memorable moments and nature, often the combination of the two. Symmetry Design aspire to create handcrafted furniture that brings connection with people and the world around you.

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  Sleepy's The Mattress Experts

  • Brisbane, Australia

  • National Marketing Manager

    • Aug 2015 - Apr 2017
    • Brisbane, Australia

    After travelling Europe for three months I came back to Sleepy's The Mattress Experts to take on the challenging role as the National Marketing Manager. Having the opportunity to oversee the marketing department has opened up new growth, exceed results and continue to push new opportunities for the business. Role: - Driving and implementing strategic marketing campaigns with CEO, franchisee, stakeholders and suppliers- Project management and development of new SEO and SEM programs and suppliers. - National budget responsibility including reconciliations and reporting to senior management team, board and franchise owners. - Development of National monthly promotions supported by supplier discounts, point of sale, pricing structure and National brand development across all stores - Management of 3 marketing staff including co-ordinator, digital executive and graphic designer- Implement growth and strategies across all marketing channels - Plan, implement and analyse 24 Local Area Marketing plans - Plan, implement and analyse National Area Marketing plans

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  Sleepy's The Mattress Experts

  • Brisbane, Australia

  • Marketing Executive

    • May 2014 - May 2015
    • Brisbane, Australia

    As a Business Development Manager I had the opportunity to have my hands in numerous parts of the business including the marketing department. Having the knowledge and experience in building growth within a business, I understand the importance of marketing and how it needs to support the CEO, Product management, BDM, Sales teams and the customer needs. As I thoroughly enjoyed the challenge of marketing, I took the role at Sleepy's as the Marketing Assistant to further grow my skills as a marketer. In this role my responsibilities include:- supporting the National Marketing Manager to achieve the goal of setting and executing strategic marketing plans to help drive traffic in store and online to the network. - increase social media platforms with trending content and increasing brand awareness. Reporting monthly on the social accounts to clearly identify the trends to build a community on our social networks. - executing local area marketing for company owned stores to support tactical marketing plans - design and development of artwork in promotional campaigns, eDMs, flyers, press ads, editorials, vouchers, point of sale and social media campaigns- monthly reporting on all analytics, adwords, SEM and SEO, social networks and store databases- keeping CMS updated on all changes within product pricing, discontinued products, sale discounts, images, banners and keeping the local store pages relevant to end users.

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  TXT4Coffee Pty Ltd

  • Brisbane, Australia

  • Business Development Manager

    • 2011 - May 2014
    • Brisbane, Australia

    Crafted from obsessive coffee drinkers who hate waiting for their brew, Txt4Coffee is an application that will get you coffee on time, every time! As the BDM I was responsible for: Marketing - organized promotions days locally and nationally. Oversaw all graphics and content for all web development, applications, digital and hard copy marketing material, social media sites, email campaigns, newsletters, blogs and external advertising campaigns. Sales - exponential growth, managed team of 5 members, created sale programs for all staff members, set and measured KPI's for all team members.CRM/ Communication/ Administration Programs - applied and managed CRM programs along with internal digital communication programs to increase data communication. Digital Marketing - created content, advertising campaigns on all social media platforms. Analytics reporting. Creating application advertising with monthly reporting. Website content, website development and liaised with a graphics team for all digital marketing material. Blog and copyright content. Brand Development - redeveloped and launched new branding, built brand from beginning.

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  Kenmore State High School

  • Teachers Aide

    • Feb 2011 - Aug 2011