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Bio

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Experience

    • Fashion Designer
      • Mar 2022 - Present

  • Princess Polly
    • Burleigh Heads, Queensland, Australia
    • Design Manager
      • Jun 2021 - Dec 2021
      • Burleigh Heads, Queensland, Australia

    • Senior Womenswear Designer
      • Jan 2017 - Jul 2020

    • Womenswear Designer
      • Jan 2014 - Nov 2016

      - Research market trends, colours and fabrics using travel, internet and shopping analyse which applies to the Element brand identity- Create moods boards, category planning and line plans
- Design and develop seasonal ranges in line with the Element brand aesthetic - Source and or develop new techniques, fabrics, trims and details with suppliers - Prepare technical drawings, worksheet and spec all styles ready to hand over to Merchandiser
- Present designed ranges to Design Manager and to Sales Reps and Buyers - Work with Merchandiser to ensure sample deadlines are achieved
- Attend fittings and make necessary adjustments with garment technician
- Approve strike off's and lab dips
- Analyse sell through and hi/low reports to ensure key styles are represented - Conduct competitor analysis to ensure thorough knowledge of market place - Attend pricing meetings to ensure FOB targets and target margin is achieved

    • Designer
      • Aug 2009 - Jan 2014

      - Research market trends, colours and fabrics using travel, internet and shopping and analyse which applies to the Billabong brand identity
- Prepare moods boards, trip reports and category planning pages for categories - Design and develop seasonal ranges inline with the Billabong brand aesthetic - Source and or develop new techniques, fabrics, trims and details with suppliers - Prepare technical drawings and worksheet and spec all styles ready to handover to Product Developers
- Present designed ranges to Design Manager and to Sales Reps and Buyers at preline meetings
- Work with Product Developers to ensure sample deadlines are achieved
- Attend fittings and make necessary adjustments
- Approve strike offs and lab dips
- Analyse sell through and hi/low reports to ensure key styles are represented
- Conduct competitor analysis of competitor catalogues and store walk through’s - Prepare catalogue draft and arrange layout with catalogue graphic designer - Research concepts for catalogue title pages & arrange props & samples for photo-shoot

  • Mercury Brands
    • Melbourne Area, Australia
    • Womenswear Designer
      • Mar 2008 - Jan 2009
      • Melbourne Area, Australia

      - Research market trends, seasonal colour's and trend for casting
- Prepare storyboards and range pages for internal use and presentation to key accounts, Westco/Shanton and Voodoo Dolls
- Design market relevant ranges taking inspiration from internet research, o/s shopping trips and trend for casting websites
- Brief Graphic Designers and work closely on development of placement and
yardage artwork
- Prepare technical drawings and tech packs for hand over to Merchandiser
- Liaise with off-shore manufacturers and Merchandisers regarding fit, quality,
lab dip and strike off approval and deliveries
- Attend fittings and make relevant adjustments
- Approve lab dips, fabric swatches, trims and strike off's
- Communicate with licensor for approval of designs
- Attend meetings with key accounts and assist with the management of each account, maintaining and developing solid relationships
- Design ranges following direction of Managing Director for commercial outlook within the market
- Visit offshore suppliers to hand over ranges, approve samples and negotiate costing - Attend fittings and make relevant changes, communicate changes to suppliers
- Analyse sell through reports to ensure key styles are represented
- Creation of technical drawings and spec sheets
- Design embellishments following range concept
- Approval of lab dips, embroidery and print strike off’s
- Manage production of salesman samples and bulk production
- Updating reports & organising import of shipments, liaising shipping information
& delivery schedules to warehouse staff and freight forwarders
- Ensuring that nominated delivery schedules are met

    • Garment Designer and Merchandiser
      • Mar 2004 - Jan 2008
      • Brisbane

Education

  • 2004 - 2005
    Moreton Instituite of Tafe
    Diploma of Fashion Design
  • 1996 - 1999
    James Cook University
    BA Communication Design

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Retail Apparel and Fashion”

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