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Rebecca Varnes is a seasoned marketing professional with 20+ years of experience in market research, business development, leadership, and strategic planning. She has held various roles at CSL International, including Regional Director, Marketing, Senior Manager of Chartering/Marketing, and Marketing Analyst. Rebecca holds a Master of Science degree in International Transportation Management from the State University of New York Maritime College and a Bachelor of Arts degree in International Business from Monmouth College.

Experience

    • Regional Director, Marketing
    • Regional Director, Marketing
      • Sep 2020 - Present
    • Senior Manager of Chartering/Marketing
      • Mar 2015 - Sep 2020

      - Develops new customers or cargoes based on marketing plan - Manages and meets customer needs and represents CSL- Manage a team of chartering analysts- Develops new business, which provides customers and CSL with profitable growth opportunities- Negotiates contracts in line with management guidelines- Ensures commercial activities adhere to and support company safety and environmental policies- Develops and maintains relationships with current, potential and past customers and chartering agencies throughout the industry- Services assigned accounts, handles customer inquiries and problem solving.- Understand all components of freight rate calculations and carries out such calculations when required- Conducts detailed market research and is up to date and knowledgeable on market trends- Collaborates with the commercial team to ensure ships are fully utilized and to find business for ship capacity available.

    • Chartering Manager
      • Jul 2010 - Mar 2015

      - Develops new customers or cargoes based on marketing plan developed with Director of Marketing- Manages and meets customer needs and represents CSL - Develops new business, which provides customers and CSL with profitable growth opportunities- Negotiates contracts in line with management guidelines- Ensures commercial activities adhere to and support company safety and environmental policies- Develops and maintains relationships with current, potential and past customers and chartering agencies throughout the industry- Services assigned accounts, handles customer inquiries and problem solving.- Understand all components of freight rate calculations and carries out such calculations when required- Assist in the preparation of freight proposals for new and established customers as assigned- Conducts detailed market research and is up to date and knowledgeable on market trends- Assists with any other projects or tasks as assigned by management

    • Marketing Analyst
      • Jul 2006 - Jul 2010

      - Assist in calculating and providing indications on behalf of the department to customers. - Participate and support in the annual budget and strategic planning process- Preparation and revisions of contracts and addendums to contracts- Analysis of existing business in order to optimize return to CSL - Commercial and financial analysis of business opportunities in the marine transportation environment- Research of different impacts on the business such as environmental regulations- Evaluating performance of vessels in the business- Supports Pool Manager and marketing team with analysis and research as needed- Research and preparation of profiles on various industries and prospective customers- Research and evaluation of the costs, service features and other considerations relevant to alternative transportation routings- Preparation of presentations to new business opportunity targets

  • Monmouth College,
    • Monmouth, Illinois
    • Student Intern
      • Aug 2002 - May 2006
      • Monmouth, Illinois

      - Filing and Entering Data into a Computer.- Assisted with College Mailing Operations and Phone-a-thons.

Education

  • 2010 - 2012
    State University of New York Maritime College
  • 2002 - 2006
    Monmouth College, Monmouth Illinois

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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