Bio
Experience
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Te Wānanga o Aotearoa
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New Zealand
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Senior Marketing Specialist
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Feb 2023 - Present
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New Zealand
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New Zealand
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Machinery Manufacturing
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1 - 100 Employee
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Marketing Collateral Manager
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Jun 2021 - Jan 2023
• Plan and execute annual marketing strategies in New Zealand, Australia, and the United States• Manage team members to achieve strategic objectives• Coordinate with overseas markets (including Australia, UK, and USA) to ensure consistent messaging and processes globally• Build internal expertise on audiences, user personas, value propositions, and messaging for target markets• Identify and create resources for priority points throughout the customer journey, from initial contact through sales, aftersales, and service• Write content for digital and traditional marketing channels• Organize creative graphic design, photography, and videography• Supervise digital marketing and social media plan execution• Track, measure, and analyze performance• Manage Google AdWords, Meta Business, and WordPress web pages• Use Google Analytics and UTM results to boost engagement metrics• Work with internal and external stakeholders to plan, create, and deliver global marketing collateral
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Marketing Coordinator
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Oct 2020 - Jun 2021
• Plan and execute annual marketing strategies in New Zealand and Australia• Build internal expertise on audiences, user personas, value propositions, and messaging for target markets• Identify and create resources for priority points throughout the customer journey, from initial contact through sales, aftersales, and service• Write content for digital and traditional marketing channels• Organize creative graphic design, photography, and videography• Work with internal and external stakeholders to plan, create, and deliver marketing campaigns in Australia and New Zealand
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New Zealand
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International Trade and Development
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1 - 100 Employee
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Communications Advisor
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Dec 2019 - Oct 2020
• Coordinated marketing, communications, donor relations, fundraising, database support and analytics• Created design collateral for print and web using full Adobe Suite• Worked with suppliers and print houses to produce communications materials
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Community Engagement Advisor
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Jul 2019 - Dec 2019
• Created resources to support marketing, communications, and donor relations • Provided fundraising and database support• Worked with suppliers and print houses to produce communications materials
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Community Engagement Assistant
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Jun 2018 - Jun 2019
• Produced communications and provided fundraising and database support
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Rockwell Collins
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Winston Salem, North Carolina
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Research & Development Design Engineer
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Dec 2016 - Dec 2017
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Winston Salem, North Carolina
Formerly B/E Aerospace; acquired by Rockwell Collins in April 2017- Designed new modules for main cabin commercial aircraft seating solutions- Cooperated with marketing and production design teams to drive designs from researched concepts to manufactured products- Developed seat component automation solutions using computer vision technology
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United States
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Machinery Manufacturing
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700 & Above Employee
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Engine Integration Design Engineer
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Jul 2016 - Nov 2016
- Designed engine aftertreatment systems for Deere-Hitachi excavators and specialty products to meet government emissions regulations- Worked with suppliers and cross-functional teams to develop cost-effective and space-efficient solutions- Addressed production issues and developed new generation engine aftertreatment designs for Deere-Hitachi excavators and Deere-Hitachi Specialty Products
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Product Verification and Validation Engineer
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Nov 2012 - Jul 2016
Test Engineer: Engine, Cooling, and HVAC Systems- Led verification and validation activities for engine, cooling, aftertreatment, and HVAC system designs for 4-wheel drive loaders and motor graders- Worked with cross-functional groups to address design problems and experimental failures- Designed, developed, and refined testing procedures for new systems- Trained interns and new team members in team processes and procedures- Maintained and updated documentation for the engine, cooling, & HVAC team and for corresponding 4-wheel drive loader and motor grader testing- Facilitated maintenance projects and scheduled testing in the Cooling and Airflow Testing Facility- Served as the cross-functional team lead for product verification and validation for motor graders- Helped to ensure proper allocation of resources and communicate changes in program schedule and scope to the team and to product leadership
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Product Design Engineer
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Jun 2012 - Nov 2012
Engineering Development Program participant- Contributed to product development for the M-series tracked feller buncher- Developed design for rear boom debris guard structure
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United States
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Higher Education
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700 & Above Employee
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Undergraduate Research Assistant, Aerospace and Mechanical Engineering Department
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May 2011 - May 2012
- Used ProEngineer software to model and animate morphing airfoil mechanisms- Programmed and administered tests of perception on a computer interface for a reaching robot- Collaborated with a robotics research team
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Student Manager, Washington Hall
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Aug 2009 - May 2012
- Conducted maintenance projects for the building- Provided access to facilities for student groups- Managed ushering and backstage management during productions
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Small Group Mentor, Notre Dame Vision
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Jun 2011 - Jul 2011
- Coordinated small group discussions for high school students- Planned, organized, and implemented activities for small groups to encourage discussion- Worked cooperatively with a team of fellow mentors
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Education
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2024 - 2024Te Wānanga o Aotearoa
Level 3 & 4 Certificate, Te Reo Māori - He Pī Ka Rere -
2023 - 2023Te Wānanga o Aotearoa
Level 1 & 2 Certificate, Te Reo Māori - He Pī Ka Pao -
2018 - 2019Victoria University of Wellington
Master of Fine Arts (Creative Practice), Design -
2008 - 2012University of Notre Dame
BSE, Mechanical Engineering -
2004 - 2008Tuscarora High School
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