Okay, let’s break it down. Raymond has sales experience, which is valuable. However, his role is not at a senior level (Sales Representative). Location is La Puente, California, which is not a major hub for sales professionals. Industry is lumber, which is not typically a high-paying sector. Considering these factors, a rate of $75 per hour is reasonable for a sales role in this location and industry. This is lower than what you might expect for more senior roles or in higher-paying industries.