Bio
Experience
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Conrad Hotels & Resorts
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Indianapolis, Indiana, United States
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Commercial Director
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Jan 2024 - Present
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Indianapolis, Indiana, United States
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Crescent Hotels & Resorts
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Houston, Texas, United States
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Director of Sales Marketing
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Feb 2023 - Jan 2024
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Houston, Texas, United States
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United Kingdom
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Hospitality
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700 & Above Employee
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Director of Sales & Marketing
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Oct 2022 - Jan 2024
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Director of Sales and Marketing
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Dec 2021 - Nov 2022
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Director Sales and Marketing
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Feb 2021 - Jan 2022
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Valencia Hotel Group
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Houston, Texas
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Director of Sales and Marketing, Hotel Alessandra
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May 2016 - Jan 2020
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Houston, Texas
Oversaw and built sales and marketing operations for the luxury 5-star hotel, applying a revenue-minded andteam-oriented leadership style. Developed and implemented an annual marketing plan. Drove the competitivepositioning for the hotel, its upscale restaurant (Lucienne), all F&B, and its bu...
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Interfine Hotels Hospitality Group
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Houston and Austin, TX
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Director of Sales and Marketing, Hotel Granduca Houston/Consultant, Hotel Gra...
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Jan 2010 - Feb 2016
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Houston and Austin, TX
Played an instrumental role in opening a second luxury-boutique Hotel Granduca location (in Austin) while maintaining oversight of sales and marketing for the Houston hotel. Led and built teams of sales managers forboth locations.Directed the strategic business plan, sales, revenue, and forecasti...
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Hotel Granduca
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Houston, TX
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Director of Sales and Marketing
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Jan 2010 - Dec 2013
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Houston, TX
• Directed the activities of outside agencies and internal staff on local and in-house advertising campaigns; supervised the production and distribution of literature and collateral.• Evaluated and recommended strategic plan to address changing market conditions, including trends on the competiti...
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United States
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Hospitality
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300 - 400 Employee
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Director Of Business Development
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Jan 2009 - Dec 2010
Promoted to lead property sales and global marketing for luxury boutique hotel. Created sales process improvement initiatives. Oversaw direct reports and employee performance in 200-employee environment. Managed corporate accounts (Texas Medical Center and Rice University).HIGHLIGHTS:✦ Expanded the client base +50% and the market share 45%.✦ Increased revenue $1.75M+, continually seeking and identifying new business opportunities.✦ Generated $1M+ in revenue opportunities for group services and catering.
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Sales Manager
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Aug 2007 - Dec 2008
Led the entire sales process for corporate, consortia, wholesale, and net-volume sales. Executed all national request for proposal (RFP) responses and created volume-rate-discount contracts. Implemented process improvements. Participated in trade shows, corporate symposiums, and industry-related events worldwide. Demonstrated a team-player mentality.HIGHLIGHTS:✦ Applied analytical, data-driven, and solution-oriented mindset to develop targeted sales initiatives for market segments and key accounts.
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NEW ORLEANS BOUTIQUE HOTELS
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New Orleans, LA
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Director of Sales
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Oct 2006 - Aug 2007
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New Orleans, LA
Drove the sales and marketing department respective to three hotel properties. Managed the sales and marketing budget. Analyzed, interpreted, and leveraged data for budgeting, sales planning, goal setting, forecasting, and reporting. ✦ Applied a revenue leader mindset and problem solving strength...
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MILLENNIUM HOTELS & RESORTS
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Boulder, CO
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Senior Sales Manager
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Mar 2006 - Oct 2006
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Boulder, CO
Developed hotel sales and marketing plans, maintaining brand standards. Conducted prospecting, forecasting, account development, and account management. Performed site inspections.✦ Energized revenue and RevPAR by leveraging sales and marketing tools.
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AMERICAN INTERNATIONAL TRAVEL GROUP, INC
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New Orleans, LA
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Director of Sales and Marketing
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Oct 1995 - Aug 2005
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New Orleans, LA
Created and launched business development, business retention, and marketing plans for travel sales. Developed strategic campaigns and oversaw projects. Provided direct management and mentoring of sales and marketing staff.✦ Exceeded new sales and retention goals.✦ Leveraged excellence in interpe...
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AMERICAN AIRLINES / SABRE
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Dallas / Fort Worth, TX
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Senior Sales Manager
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Aug 1988 - Oct 1995
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Dallas / Fort Worth, TX
Provided territory management of East, Southeast, and Central U.S.; Caribbean; Latin America; and Eastern Canada. Established and managed relationships with corporations and large travel agencies. Continually performed market analysis to identify new sales opportunities. Created and implemented s...
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Education
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2015 - 2015Cornell University School of Hotel Administration
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1997 - 1997The Wharton School, University of Pennsylvania, Avery Institute of Execu...
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1978 - 1982Arkansas State University
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2016 -U.S. Department of Justice Federal Bureau of Investigation
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