Bio
Experience
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India
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E-learning
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1 - 100 Employee
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Growth Hacker
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Jan 2020 - Present
Responsibilities : - Generate and evaluate creative marketing ideas and strategies.- Experiment with marketing channels to identify the most effective ones.- Track metrics and KPIs, create regular reports for stakeholders.- Monitor unit economics and profitability to align growth initiatives with business goals.- Develop dashboards and analytics tools for data-driven decision making.- Build product and marketing integrations to enhance user experience and drive growth.- Analyze marketing and product analytics to make informed changes to strategy.Major Accomplishments :- Achieved positive Unit Economics - Optimised PPC campaigns for profitable ROI- Scaled marketing efforts by controlling CAC, improving profitability.- Created Sales funnels and understood key drop offs and set up campaigns to solve for those- Built marketing automations and systems, streamlining processes.
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Operations Associate
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Sep 2018 - Dec 2019
Responsibilities : - Setting up new processes and guidelines for the operations department- Design and formulate the dashboard for clients- Assist in user research and product improvements based on customer feedback.- Experiment campaigns to ensure successful completion of the program.- Handling B2B Clients from onboarding to program completionMajor Accomplishments : - Successfully completed 33 projects with key players such as : Major Clients: PVR Cinemas, SPI Cinemas, Bosch, BEL, Ambuja Cements, Hindustan Unilever- Set up internal systems and dashboards for the operations team- Completed a CSR Project lasting 1 year with 3000+ students successfully
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Mariah Solutions - Saudi Binladen Group
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Jeddah Governorate, Saudi Arabia
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Operations Engineer
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Apr 2015 - Aug 2016
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Jeddah Governorate, Saudi Arabia
Responsibilities : - Project Management for inhouse dashboards and softwares involving Project Estimation , Design, Execution and Termination- Leading a team of developers and testers for successful completion of the projects- Formulating and creating reports based on client requirements- Using gantt charts and trello boards for project managementMajor Accomplishments : - Designed and developed ERP, Payroll and CRM systems- Successfully spun out a successful solution into an external product
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Education
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2016 - 2017University of Leeds
Master of Engineering - MEng, Engineering Technology and Business Management -
2010 - 2014Calicut University
Bachelor of Technology (B.Tech.), Electrical, Electronics and Communications Engineering -
International Indian School Jeddah
Schooling
Suggested Services
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Industry Focus. “E-learning”
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