Okay, let’s calculate this. Randy has a broad range of skills in marketing, but the job market for marketing professionals in Escondido, CA, is relatively small. Considering his skills, I’m estimating his hourly rate to be around $125. This is lower than the national average for marketing managers, which is around $150 per hour, but higher than the average hourly rate for marketing specialists, which is around $100 per hour. The fact that he has experience with start-ups and trade shows also suggests that he can command a higher rate, but the location and the specific job requirements are limiting the upper end of the scale.