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Experience

  • e Soft
    • Mumbai
    • VP Retail Solutions & Consulting
      • Mar 2009 - Mar 2023
      • Mumbai

      Experienced B2C and B2B ecommerce, online marketing and internet strategy professional with over 10 years of ecommerce P&L management for successful businesses.Strong identification and technical expertise in web-based technologies including end-to-end ecommerce website production, user experience/usability, analytics, SEO, Social Commerce and online marketing programs. Experience in evaluating and implementing multichannel ecommerce platforms with technical partners including Shopify, Magento Enterprise, BigCommerce, MSDynamics, MS Great PLains.Proven track record of converging technologies into revenue, leads, traffic and earnings.Extensive 8 years plus expereince of increasing retailer sales on Marketplaces(Such as Amazon, eBay, Sears, Jet, Newegg and Shopping comparision engines such as Pricegrabber, Shopzilla, Next etc.) and integrating the same with carts, ERP'sCore areas include automation of supply-chain, warehouse management, and logistics.

  • The Corporate Lounge
    • Mumbai Area, India
    • Business Strategy & Digital Marketing Advisor
      • Jan 2016 - Jun 2019
      • Mumbai Area, India

      With 8 years of hardcore Strategy and Business Development in the IT maze, I have been part of the strategy team focussing on growing business needs and implementing business and digital marketing strategies.The team ensures that the company differentiates itself from its peers by adding value to the overall consumer experience.

    • Vice President e-Commerce Solutions
      • Mar 2002 - Mar 2009
      • Mumbai

      Experienced B2C and B2B ecommerce, online marketing and internet strategy professional with over 10 years of ecommerce P&L management for successful businesses.Strong identification and technical expertise in web-based technologies including end-to-end ecommerce website production, user experience/usability, analytics, SEO, Social Commerce and online marketing programs. Experience in evaluating and implementing multichannel ecommerce platforms with technical partners including Magento Enterprise, BigCommerce, MSDynamics, MS Great PLains.Proven track record of converging technologies into revenue, leads, traffic and earnings.Extensive 5 years plus expereince of increasing retailer sales on Marketplaces(Such as Amazon, eBay, Sears, Newegg and Shopping comparision engines such as Pricegrabber, Shopzilla, Next etc.) and integrating the same with carts, ERP'sCore areas include automation of supply-chain, warehouse management, and logistics.

    • Sr. Executive Business Development
      • Jul 2000 - Dec 2001

      Managing and coordinating the after sales service exercise in Delhi and NCR regionResponsible for developing and maintaining Strategic alliancesInvolved in sales of MS Software products, Veritas, IBM solutions

    • Direct Sales Rep
      • 1993 - 1994

      Responsible for Direct to consumer sales Part of the Instore sales team at one of their retail outletsProviding feedback to the management on why did customers NOT purchase Onida

Education

  • 1998 - 2000
    Vellore Institute of Technology
    MBA, Marketing
  • 1980 - 1990
    Air Force Bal Bharti School, Lodhi Road New Delhi

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Industry Focus. “IT Services and IT Consulting”

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