Bio
Experience
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Partnerships Marketing Manager
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Jul 2022 - Mar 2023
- Created and managed campaigns designed to build brand awareness and generate sales leads- Developed strategies to increase customer retention through upselling, cross-selling, and creating relationship plans- Evaluated the success of marketing campaigns based on their performance in terms of reach, frequency, and response rates- Developed and implemented strategic partnerships with other companies to promote products and services- Coordinated with internal departments to develop new products or services in response to customer demand- Conducted market research to identify trends and opportunities in specific industries or markets
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Haupcar Company Limited
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Bangkok, Bangkok City, Thailand
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Senior Associate Marketing Strategy
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Jan 2021 - Nov 2022
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Bangkok, Bangkok City, Thailand
- Create strategies to utilize more than 20 partnership digital and offline assets such as application properties, social media platforms, also to drive promotional and PR campaigns- Manage marketing collaboration for a number of global corporations Such as BanpuNext, MG Sales, BMW Group, Dusit Thani, Assetwise, Sansiri PLC, Sunday Ins., and etc- Works collaboratively with related departments such as client communications, design, IT, and operations to plan and implement campaigns- Lead a team that executes digital and offline marketing activities aligned with the brand standards & guidelines, optimizing campaigns & spend to consumer dynamics in the market- Collaborate with key functions to develop our ad product roadmap and buildcompelling market positioningKey Achievement:1. With the change of marketing tactics via FaceBook Groups, increased MG monthly booking numbers by 10% within 1 week2. Successfully hosted a pop-up event to promote the P2P business model at Motor Show 2021 and increase lead numbers 17.81%
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Intercultural Institute of California
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San Francisco Bay Area
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Marketing Executive and International Student Consultant
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2018 - Aug 2020
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San Francisco Bay Area
- Developed the company's yearly marketing strategy, implemented quarterly plans, and monitored ongoing campaigns- Maintained, updated, and managed all social media channels- Developed brochure and marketing materials- Reviewed and provided analysis on all social media channels and email campaign tracking as well as corporate email campaign results and reports- Ensured consistent marketing message was communicated in all advertising and collateral efforts
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Daniya Inc. (Thai/Japanese Restaurant Group)
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Alameda, California, United States
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Customer Service and Marketing Coordinator
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Mar 2017 - Jan 2018
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Alameda, California, United States
- Crafted plans to explode total Daniya business growth, focusing on marketing strategies- Monitored ongoing marketing campaigns and created materials for posting- Managed various parts of the restaurant's overall operations, including Team Member leadership and development, sales performance, customer service, and execution of brand excellence.
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Sum Up Co., Ltd
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Bangkok Metropolitan Area, Thailand
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Account Executive
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Feb 2016 - Jan 2017
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Bangkok Metropolitan Area, Thailand
- Created and managed company social media accounts for increased client engagement- Coordinated client branding, ideation, regional design, local adaptation, creation of marketing materials, and execution of campaigns that build on each category strategy- Supervised product distribution and worked multi-tier, multi-segment categories to accelerate growth across different consumer groups such as Wyndham Asia/Australia, Unilever, Johnson and Johnson, Minute Maid, and Coke
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Millennium Auto Authorized BMW Dealer of BMW Thailand.
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Lat Phrao, Bangkok, Thailand
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Sales Consultant
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Apr 2015 - Mar 2016
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Lat Phrao, Bangkok, Thailand
- Made cold calls/reached out to prospects, and present products- Provided customer care services that met company standard- Exceeded and maintained the monthly sale target, including CSI - Accelerated sale and sold 12 cars at Bangkok Motor Show 2014
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GISTDA (Geo-informatics and Space Technology Development Agency)
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Lak Si, Bangkok, Thailand
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Internship Program
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Jan 2013 - Jan 2014
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Lak Si, Bangkok, Thailand
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Education
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2017 - 2018Barowsky School of Business – Dominican University of California
Master of Business Administration - MBA, Business Administration and Management, General -
2010 - 2014Kasetsart University
Bachelor of Science - BS, Geography
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