Experience

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  One Columbia for Arts and Culture

  • Columbia, South Carolina Metropolitan Area

  • Public Information Officer/Office Manager

    • Mar 2023 - Present
    • Columbia, South Carolina Metropolitan Area

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  Pop Goes The Waffle

  • Social Media Manager

    • Sep 2022 - Mar 2023

    - Created content and digital assets for social media accounts- Maintained social media calendar, with strategic emphasis on events, promotions and new products

• 

  Columbia City Ballet

  • United States
  • Performing Arts
  • 1 - 100 Employee

  • Interim Marketing Director

    • May 2022 - Nov 2022

    - Created comprehensive marketing strategies to meet ticket sales goals and to increase subscriber and donor base- Implemented email campaigns that led to a YOY increase in ticket sales for Dracula and Nutcracker - Coordinated media buys including print, billboards, commercials, direct mail, email, radio, and social networks- Managed marketing calendar and budgets to ensure campaigns were delivered on time- Cultivated relationships with media, vendors, manufacturers and other performing arts organizations - Coordinated CCB hosted events such as Nightmare In Hollywood Gala, 62nd Season Premiere Party, etc.

  • Marketing Intern

    • Jan 2022 - May 2022

    - Prepared marketing strategies to increase ticket sales based on Marketing Director’s needs for Executive & Artistic Director - Acted as a copywriter for the Marketing Director - Collaborated with marketing team in identifying trends and key opportunities to improve seasonal campaigns- Organized receptions and events including the Swan Lake soiree and the VIP Motown reception

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  Cromer's

  • Marketing and Events Coordinator

    • Apr 2021 - Dec 2021

    - Organized promotional events and coordinated day-of deliveries and staffing- Produced content for the company website, print publications and social media channels.- Increasing brand awareness and market share by establishing new corporate accounts- Designed a unified brand strategy for social media to increase follower count and drive online sales