Bio
Experience
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Senior Creative (Art Based)
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Jun 2020 - Present
- Working and communicating closely alongside business units such as Marketing and Strategy- Developing the brand into one that is ready for a globally oriented market, in order to develop the business on a more global scale- Maintaining design work from everyday social media posts to concept creation for large scale trading competitions (WSOT) and events (new coin types going online)- Setting up brand new SOPs and educating other business units on these SOPs to increase efficiency
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ASAP+
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Shanghai, China
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Design Head
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May 2018 - May 2020
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Shanghai, China
- Managing and looking after a small team; distributing workload, offering guidance and training- Serving a wide range of international clients including ones in the luxury, tourism, lifestyle and fashion sectors- Working on both online and offline campaigns such as Wehcat Miniprograms, H5 pages, social media, banners and metro station advertisements- Creating campaigns that heavily focus on visual communication and user experience- Daily communications with project managers, account managers and developers- Taking part in supporting client pitches by creating demos and samples- UI design for responsive screens- Creating on-brand graphics for social media
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RMJM
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Edinburgh, United Kingdom
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Graphic Designer / Marketing Assistant
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Nov 2014 - 2018
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Edinburgh, United Kingdom
Graphic design duties:- Producing visual communication projects according to marketing and communication briefs- Designing marketing materials such as architecture portfolios, promotional materials starting from the grid and making decisions on the content- Brand design for special corporate events- Creating engaging content for social media such as illustrations, infographics, edited photos, and promotional short videos- Contributing to re-designing the brand, including the corporate guidelines, studio logos, presentation templates, business cards, letterheads and other stationary templates- Designed the new corporate website through Wordpress CMS, continually maintaining the website- Training colleagues in Adobe basics- Liaising with printing servicesMarketing and communication duties:- Correspondence with RMJM’s Asian architecture studios (Hong Kong, Shanghai and Shenzhen)- Assisting architects in securing projects: from sorting through tenders to gathering materials and making up portfolios and presentations etc.- Organising communication events for the worldwide architects such as yearly conferences- Writing content for the RMJM blog and internal newsletters- Contributing to studios’ marketing strategies and plans on how to achieve their goals- Preparing materials for publications with the content writer, and liaising with the press- Working with the team in planning and carrying out social media schedules- Bringing new ideas for creative, new marketing initiatives such as an Instagram design competition to promote RMJM’s 60th anniversary this year- Keeping up to date with latest news and trends in the industry- Research on architecture publications- Tracking the Asian studio’s work progress, keeping memos of conference calls, organising Google Drive, writing documentation on projects to track the studios’ work, scheduling client meetings
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Part-time Tutor (Interactive Design, Digital Media)
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Sep 2014 - Nov 2014
- Advising students in any queries they may have about the module and providing general inspirations for projects- Providing guidance in Adobe CS
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House of Holland
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London
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Marketing Intern
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Jun 2012 - Jul 2012
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London
- E-commerce: organisation of internet orders- Visual merchandising the showroom- Quality control, ensuring products were of the highest standard before being sent to stockists and customers- Liaising with fabric stockist and sewing workshops, developed excellent communication skills- Calculating finances, hand-sewing, post office duties, ordering office supplies, general office tasks to ensure everything in the office was running smoothly
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Bebaroque
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Edinburgh
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Studio Intern
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2010 - 2011
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Edinburgh
- Hand illustrating for packaging- E-commerce tasks: taking and organising internet orders- Quality control and fixing problems with garments- Hand-sewing decorations onto tights as that is the company's unique trait- Answering the phone, tidying
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Education
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2013 - 2014The University of Edinburgh
Master of Science (MSc), Design and Digital Media -
2008 - 2013Heriot-Watt University
Bachelor of Arts (Hon), Fashion Design for Industry
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