Bio
Experience
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Marketing Director
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Sep 2020 - Present
As the first marketing director for the firm, I am focused on developing strategic marketing initiatives to drive brand recognition, lead generation and client retention. CWDL offers authentic value to our clients and partners through our deep investment in relationships, our focus on exceeding expectations and seeing beyond today, and our commitment to continuous improvement and learning – all while providing a fun and positive team environment.
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Richey May & Co., LLP
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Englewood, Colorado
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Marketing Director
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May 2015 - Oct 2019
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Englewood, Colorado
As only the second marketing leader at the firm, much of my early work was focused on establishing processes and procedures, developing an organized, strategic approach to go-to-market efforts and hiring and supervising a direct report. In mid-2019, I took over complete strategic and administrative responsibility for the CRM, aligning processes, reporting and maintenance to achieve firm goals, and actively measuring campaign ROI.
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Marketing Manager
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Apr 2002 - May 2015
As the Marketing Manager for the Denver, Colorado office of this national accounting firm, I was responsible for the development and execution of strategic marketing initiatives. Having joined the firm shortly after acquisition, I was instrumental in building the marketing department to support the directives of the corporate office, while simultaneously advancing the brand of the local office. I worked independently, with other marketing professionals in multiple locations, supervised subordinate employees, and collaborated with other administrative departments to achieve collective firm goals. I also had budgetary responsibilities, including both annual planning and managing costs during the year.
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Consultant Support
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May 2000 - Apr 2002
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Education
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1995 - 1999University of Colorado Boulder
Bachelor of Arts (B.A.), English Literature
Suggested Services
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Industry Focus. “Marketing and Advertising”
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